Integrated Media Sales

2 weeks ago


Mumbai, Maharashtra, India Bennett Coleman and Co. Ltd Full time

About Function/Department

Response is the Marketing and Sales function of the Company and contributes 90% to the Company's topline. The function has more than 1700 employees who are engaged in business planning, business development, revenue assurance, fulfilment of client orders, and sales capability building. The function uses world class processes, cutting edge technology and analytics to ensure that business growth objectives are met, for details visit -

About the Position

This position is responsible for print, digital, events, concept selling, idea selling (overall brand solutioning) - planning and implementing sales, marketing, and product development programs, both short and long range, targeted toward existing and new markets by performing the following duties personally or through subordinates.

Areas of Responsibility

Sell idea –based integrated media solutions to clients. Inclination to work on print media. Provide Content solutions for the clients Grow business by servicing the existing clients Work towards selling new and existing, distinct Mid to large scale IPs (Both Local and National) and generate sponsorships New customer acquisition and maximize revenue by leveraging value across all available platforms - On-ground, ATL - Print, Radio, TV, OOH, Digital, Social etc. Building healthy relationships with the internal stakeholders as well Meet assigned revenue targets as per agreed timeline Explore new partnerships with affiliated organizations/ associations for curation and better content management Create new opportunities in the existing events to upsell and renew existing campaigns/ clients through sales team

Educational Qualifications Required

MBA candidates preferred

Relevant Experience

7 to 10 years

Skills:

Previous experience in concept selling Excellent oral, written communication skills Knowledge of the industry and the market Knowledge of power point & excel is a must
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