Performance Marketing Manager

1 week ago


Bengaluru, Karnataka, India Varma Capital Full time

About us:
Varma Capital is a family office that implements a highly involved investment approach to the consumer space.

We believe in having "skin in the game" as we deploy our capital alongside founders and management teams who partner with us.

With a growth equity mindset, we look to constantly create value by actively providing strategic guidance and resources to transition brands into their next stage of growth.


Website :
Performance Marketing Manager

Location:
Bangalore, India

Job Description:

As the Performance Marketing Manager for our e-commerce websites, you will play a crucial role in shaping and executing our digital marketing strategies to achieve business objectives.

You will collaborate with cross-functional teams and marketing professionals to drive traffic, conversions, and revenue growth across all our online platforms operating in the US & Indian markets.


Key Responsibilities:

Digital Strategy Development:
Develop and execute comprehensive digital marketing strategies that align with the company's goals and brand identity.

Paid Advertising:

Manage and optimize all paid advertising campaigns, including AWS, PPC, SEM, display advertising, Tik Tok ads and social media ads, to maximize ROI and drive relevant traffic.


Social Media Management:
Manage the social media platforms for the brand to ensure consistency in posting and engagement with the audience. Oversee and manage the organic social media strategy.

E-commerce Platforms: Oversee the performance of our e-commerce platforms to ensure seamless user experiences, optimize conversion rates, and enhance online sales.


SEO and Content Strategy:

Collaborate with content teams to implement effective SEO strategies, manage on-page and off-page optimization, and drive organic traffic growth.


Analytics and Reporting:

Utilize data-driven insights to monitor campaign performance, track KPIs, and generate regular reports to showcase marketing effectiveness and propose optimizations.


Budget Management:
Manage the marketing budget effectively, allocate resources across channels, and ensure cost-efficiency in all campaigns.

Partnerships and Collaborations:
Identify and establish partnerships with relevant influencers, affiliates, and other strategic partners to expand brand reach.

Conversion Rate Optimization (CRO): Implement CRO strategies to improve website usability, enhance user journeys, and increase the overall conversion rate.


Market Research:

Stay up-to-date with industry trends, competitive landscape, and emerging digital marketing technologies to ensure the company remains at the forefront of innovation.


Qualifications and Requirements:


Proven experience (3+ years) in performance marketing for e-commerce, with a track record of driving online sales growth, preferably in US markets.

In-depth knowledge of various digital marketing channels, including SEO, SEM, social media, display advertising, email marketing, affiliate/influencer marketing, Tik Tok etc.

Proficiency in using web analytics tools (Google Analytics, etc.) to extract meaningful insights.
Strong analytical mindset with the ability to interpret data and make data-driven decisions.
Familiarity with the e-commerce landscape and consumer behavior in the North American markets.

  • Bengaluru, Karnataka, India Marketing Lab Full time

    About Marketing Lab:Based out of Kolkata, MarketingLab is a performance marketing agency that helps D2C brands scale on their website and marketplaces to elevate their digital presence and drive measurable results, and we've worked with 14 Shark Tank brandsMarketing Lab needs more Meta SuperstarsYou're the perfect fit if:You have a proven track record of...


  • Bengaluru, Karnataka, India 11x Marketing Full time

    (Experience: 1-2 Yrs, Salary Bracket: 4-6LPA)About 11x MarketingAt 11x Marketing, we are building a modern performance marketing agency with a reputation to deliver strong results, day in and day out. We are looking for performance marketing enthusiasts who are hungry for learning and growth, and who can work closely with the internal and external team to...


  • Bengaluru, Karnataka, India TargetG: Digital Marketing Agency Full time

    Performance Marketing Specialist As a Performance Marketing Specialist, your main responsibility is to design and execute digital marketing campaigns to drive business growth, improve customer acquisition, and increase ROI. Your role involves a combination of marketing, data analysis, and strategic thinking, and requires a deep understanding of digital...


  • Bengaluru, Karnataka, India Diggaj Realty Full time

    Role - Performance Marketing Manager. Location - Bangalore.About : Diggaj Realty. Diggaj Realty LLP is your ultimate solution for all your property searches. With an extensive inventory, we cater to the diverse needs of individuals in and around Bangalore. Allow us to assist you in finding the perfect home of your dreams. Diggaj Realty goes beyond...


  • Bengaluru, Karnataka, India Miles Education Full time

    Performance Marketing ManagerWho we are?Miles Education, the Flagbearer for Accountants, is committed to empowering accountants globally, bridging the gap in skilled professionals worldwide. With unwaving dedication and a diverse team of 500+ professionals spanning India and the USA, we are at forefront of shaping the future of the profession. We are growing...


  • Bengaluru, Karnataka, India Varma Capital Full time

    About us: Varma Capital is a family office that implements a highly involved investment approach to the consumer space. We believe in having "skin in the game" as we deploy our capital alongside founders and management teams who partner with us. With a growth equity mindset, we look to constantly create value by actively providing strategic guidance and...


  • Bengaluru, Karnataka, India Varma Capital Full time

    About us:Varma Capital is a family office that implements a highly involved investment approach to the consumer space. We believe in having "skin in the game" as we deploy our capital alongside founders and management teams who partner with us. With a growth equity mindset, we look to constantly create value by actively providing strategic guidance and...


  • Bengaluru, Karnataka, India Pocket FM Full time

    About Pocket FMIt's an amazing time to join Pocket FM as we continue shaping the future of entertainment globally with audio series.With a strong repository of audio series, Pocket FM has evolved as the powerhouse of entertainment.Our mission is to give wings and wisdom to stories, transforming them into a strong entertainment package.Pocket FM has grown to...


  • Bengaluru, Karnataka, India Pocket FM Full time

    About Pocket FM. It's an amazing time to join Pocket FM as we continue shaping the future of entertainment globally with audio series. With a strong repository of audio series, Pocket FM has evolved as the powerhouse of entertainment. Our mission is to give wings and wisdom to stories, transforming them into a strong entertainment package. Pocket FM has...


  • Bengaluru, Karnataka, India Algonomy Full time

    Performance MARKETING MANAGERExperience: 6+ yearsLocation: BengaluruPerformance Marketing Manager will manage all paid search campaigns on Google, Yahoo and Bing, as well as other search and display marketing engines (LinkedIn & FB for example). A successful candidate will effectively manage the paid search budget and work with the SEO and Marketing team in...


  • Bengaluru, Karnataka, India Talentiser Full time

    We are hiring for the role ofPerformance Marketing Specialistfor a growing company in based out inBangalore .6 days working from officeKey Responsibility:Plan and execute the digital marketing initiatives including SEM/SEO, marketing database, social media, and display advertising campaigns.Designing; building and executing campaigns on Facebook, Google and...


  • Bengaluru, Karnataka, India Talentiser Full time

    We are hiring for the role of Performance Marketing Specialist for a growing company in based out in Bangalore.6 days working from officeKey Responsibility: Plan and execute the digital marketing initiatives including SEM/SEO, marketing database, social media, and display advertising campaigns. Designing; building and executing campaigns on Facebook, Google...


  • Bengaluru, Karnataka, India Ambee Full time

    All about Ambee Ambee is building the data foundation to fight climate change. We leverage the power of data science, combined with proprietary on-ground and earth observational data, to give businesses and governments the weapons they need in the war on climate change. Ambee helps professionals, experts, and trailblazers across the globe take action and...


  • Bengaluru, Karnataka, India Michael Page Full time

    Opportunity to work with Global Marketing Team Be part of the leading retail brand in the US. About Our Client Our Client is a leading player in the luxury retail segment globally. Job Description Key Responsibilities: Develop and execute paid marketing strategies across multiple platforms to drive targeted traffic and achieve ROI goals. ...


  • Bengaluru, Karnataka, India Miles Education Full time

    Note:Immediate JoinerJob Title: Performance Marketing ManagerAbout the Company:Miles Education, a leading figure in the world of Accountants, is dedicated to empowering accountants globally, narrowing the gap in skilled professionals around the world. With a committed team of over 500+ professionals spread across India and the USA, we are at the forefront of...


  • Bengaluru, Karnataka, India SuperPe Full time

    Job Summary:We are looking for a Performance Marketing with 3-6 years of experience in managing Meta campaigns. The ability to manage performance marketing campaigns with a high degree of independence & ownership is key for us. We are looking for someone who wants to grow fast and is excited by the prospect of managing large performance marketing budgets and...


  • Bengaluru, Karnataka, India Miles Education Full time

    About Miles Education: Miles Education, the Flag-bearer of Accountants, is committed to empowering accountants globally, bridging the gap in skilled professionals worldwide. With unwavering dedication and a diverse team of over 500+ professionals spanning India and the USA, we are at the forefront of shaping the future of the profession.We are growing by...


  • Bengaluru, Karnataka, India SuperPe Full time

    Job Summary:We are seeking a Performance Marketing specialist with 3-6 years of solid experience in handling Meta campaigns. The ability to independently oversee and take ownership of performance marketing campaigns is crucial for this role.If you are someone who thrives on rapid growth and enjoys the challenge of managing substantial performance marketing...


  • Bengaluru, Karnataka, India RARR Technologies Full time

    Job Details - Performance marketing:Job ID: SRC Job 129Job Title: Performance marketingJob Type: PermanentJob Location: BangaloreTotal Experience:YearsSkills: Performance Marketing, Google Ads, Facebook AdsPosted 20/06/2023Job Description:Develop, manage, and optimize performance-based digital marketing campaigns acrossvarious platforms, including Google...


  • Bengaluru, Karnataka, India Miles Education Full time

    Note: Immediate JoinerWho are we?Miles Education, the Flag-bearer of Accountants, is committed to empowering accountants globally, bridging the gap in skilled professionals worldwide. With unwavering dedication and a diverse team of over 500+ professionals spanning India and the USA, we are at the forefront of shaping the future of the profession.We are...