Paid Search Analyst

1 week ago


Bengaluru, Karnataka, India Lowe's Companies, Inc. Full time

Lowe's India Lowe's India employs over 4,000 associates across technology, analytics, merchandising, supply chain, marketing, finance and accounting, product management, and shared services leveraging new technologies and finding innovative methods to ensure Lowe's has a competitive edge in its key markets.

About the Team They analyze sales data, handle restocking, create enticing displays and handle point of sale marketing.


This role leverages digital marketing channels to drive in-store and online traffic, deliver total campaign metrics and optimize ROI for maximum profitability by creating programs from concept to design, or optimizing current programs.


Job Summary:

The primary purpose of the Paid Media Analyst is to support the Paid Media Manager by delivering the daily execution and optimization of digital marketing campaigns.


The Paid Media Analyst will support all aspects of digital marketing channel and campaign management, including day to day campaign stewardship, vendor partnership planning and collaboration, competitive tracking and insight, and campaign performance recaps and communication.


Responsibilities include but are not limited to, collaboration on creative and ad copy strategies, determining target audiences based on business needs, preferences or behaviors, monitoring data and data process flows, product feed management, scheduling campaigns (both recurring or ad hoc), tracking results,working with internal tools/processes and external vendors.


Core Responsibilities:
Own search campaign performance to deliver traffic & revenue for business.

Plan & execute paid search strategies across platforms such as Google ads, Microsoft Ads etc.

Campaign management:

Create, launch, and optimize paid media campaigns to drive traffic, lead generation, mobile app installs and revenue for the business.

Monitor campaign performance, budgets, key metrics, and make data-driven adjustments to achieve campaign objectives.

Performance tracking and reporting:
Utilize analytics tools to track, measure, and analyze campaign performance.

Provide actionable insights and recommendations based on performance analysis.

Drive adoption of latest initiatives and industry best practices to maximize campaign performance efficiency.


Indirect oversight of marketing budgetfor programs; responsible for delivering projectsacross the organization on time, on budget and on brand Manages multiple projects and stakeholders to prioritize projects with the most impact on operational goals;helps to influence decisions across the organization to drive consumer relevance and engagement Primary Skills (must have)Proficiency in Google ads Manager, Microsoft Bing, SA360, Ad Editors.

Strong expertise on campaign set up, account audits and campaign optimization tactics Comfortable handling raw data and identifying trends.

Ability to interpret insights from Data analytics tools.

Strategic and analytical thinking, with attention to detail.


Minimum 2+ Years of experience with in-depth knowledge on paid search platform, advertising tools, campaigns and ad formats Proficiency in Google Analytics /Adobe Experience2 to 4 Years only.


  • Paid search Analyst

    1 week ago


    Bengaluru, Karnataka, India Lowe's Companies, Inc. Full time

    Lowe's IndiaLowe's India employs over 4,000 associates across technology, analytics, merchandising, supply chain, marketing, finance and accounting, product management, and shared services leveraging new technologies and finding innovative methods to ensure Lowe's has a competitive edge in its key markets.About the TeamThey analyze sales data, handle...

  • Paid search Analyst

    1 week ago


    Bengaluru, Karnataka, India Lowe's Companies, Inc. Full time

    Lowe's IndiaLowe's India employs over 4,000 associates across technology, analytics, merchandising, supply chain, marketing, finance and accounting, product management, and shared services leveraging new technologies and finding innovative methods to ensure Lowe's has a competitive edge in its key markets.About the TeamThey analyze sales data, handle...


  • Bengaluru, Karnataka, India Brainlabs Full time

    Brainlabs is a digital media agency - we're passionate about using data and tech to craft marketing strategies that drive real business results for clients. Our 1000+ Brainlabbers partner with some of the world's largest advertisers to do just that.Our mission is simple, we want to become the world's largest independent media agency, famous for delivering...


  • Bengaluru, Karnataka, India Brainlabs Full time

    Brainlabs is a digital media agency - we're passionate about using data and tech to craft marketing strategies that drive real business results for clients. Our 1000+ Brainlabbers partner with some of the world's largest advertisers to do just that.Our mission is simple, we want to become the world's largest independent media agency, famous for delivering...


  • Bengaluru, Karnataka, India Recruise India Consulting Pvt Ltd Full time

    The associate will be responsible for executing a strategic framework for paid search; which includes helping to develop a keyword approach across customer groups and therapeutic areas, daily search campaign management, optimization and partnering with leading technology partners in the search space. The associate will also be responsible for partnering with...


  • Bengaluru, Karnataka, India Thermo Fisher Scientific Full time

    We are looking for a passionate data analyst to join our dynamic Global Search Team in the Biosciences Division (BID), nested under the Life Sciences Group. This position will be located in Bangalore, India, and directly report to the Search Analyst Team Lead. Along with other analysts on the team, this role supports data-driven channel decisions with...


  • Bengaluru, Karnataka, India Thermo Fisher Scientific Full time

    Job DescriptionHow will you make an impact?We are looking for a passionate data analyst to join our dynamic Global Search Team in the Biosciences Division (BID), nested under the Life Sciences Group. This position will be located in Bangalore, India, and directly report to the Search Analyst Team Lead. Along with other analysts on the team, this role...


  • Bengaluru, Karnataka, India Thermo Fisher Scientific Full time

    Job DescriptionHow will you make an impact?We are looking for a passionate data analyst to join our dynamic Global Search Team in the Biosciences Division (BID), nested under the Life Sciences Group. This position will be located in Bangalore, India, and directly report to the Search Analyst Team Lead. Along with other analysts on the team, this role...


  • Bengaluru, Karnataka, India Thermo Fisher Scientific Full time

    Job DescriptionHow will you make an impact?We are looking for a passionate data analyst to join our dynamic Global Search Team in the Biosciences Division (BID), nested under the Life Sciences Group. This position will be located in Bangalore, India, and directly report to the Search Analyst Team Lead. Along with other analysts on the team, this role...

  • Search Specialist

    1 week ago


    Bengaluru, Karnataka, India Annalect India Full time

    5 days working onsiteUS shift time: 6:30pm - 3:30amWe are looking for:Analyst/Specialist – Search MediaLocation: Any Office locationFlywheelWe are seeking a dynamic and detail-oriented Analyst/Specialist – Search Media to join team. You will play a crucial role in optimizing our online presence and driving targeted traffic to our platform through various...

  • Search Specialist

    1 week ago


    Bengaluru, Karnataka, India Annalect India Full time

    5 days working onsiteUS shift time: 6:30pm - 3:30amWe are looking for:Analyst/Specialist – Search MediaLocation:Any Office location FlywheelWe are seeking a dynamic and detail-orientedAnalyst/Specialist – Search Mediato join team. You will play a crucial role in optimizing our online presence and driving targeted traffic to our platform through various...

  • Search Specialist

    1 week ago


    Bengaluru, Karnataka, India Annalect India Full time

    5 days working onsite US shift time: 6:30pm - 3:30am We are looking for: Analyst/Specialist – Search Media Location: Any Office location Department: Flywheel We are seeking a dynamic and detail-oriented Analyst/Specialist – Search Media to join team. You will play a crucial role in optimizing our online presence and driving targeted traffic to our...

  • Paid Social analyst

    1 week ago


    Bengaluru, Karnataka, India Annalect India Full time

    This exciting role of a Analyst - Paid Social requires you to creatively manage digital media campaigns for our global brands. Your expertise of ad tech and knowledge of the Digital Market Cycle would make you a great fit for this position. This is a great opportunity to work closely with the Top Global brands and own large and reputed accounts.This is an...

  • Paid Social analyst

    1 week ago


    Bengaluru, Karnataka, India Annalect India Full time

    This exciting role of a Analyst - Paid Social requires you to creatively manage digital media campaigns for our global brands. Your expertise of ad tech and knowledge of the Digital Market Cycle would make you a great fit for this position. This is a great opportunity to work closely with the Top Global brands and own large and reputed accounts.This is an...


  • Bengaluru, Karnataka, India Brainlabs Full time

    Brainlabs is a wildly successful business because we have a remarkable bunch of Brainlabbers.We're not cloned in a laboratory - as the name might suggest. In fact we're a diverse group of over 800 people located across the world. The vital DNA we all have in common is a commitment to doing our best work in an environment designed to help us to do just...


  • Bengaluru, Karnataka, India Cisco Systems Full time

    In this role:We are seeking a highly motivated and experienced Search Data Scientist to join our Global Digital Media organization as a key member of our Integrated Search team. Working with the Paid and Organic search teams, you will play a key role in increasing our holistic search performance through strategic development of models, analytics and...


  • Bengaluru, Karnataka, India Langoor Full time

    The Role: As a Paid Media Exec you will be working on a range of clients across different industries including smaller individual companies to larger multinational accounts with a wide range of budgets. We will give you the autonomy and responsibility to manage your campaigns and provide guidance and support when needed. From designing and implementing...

  • Senior Search

    1 week ago


    Bengaluru, Karnataka, India M&C Saatchi Performance Full time

    SENIOR SEARCH & SOCIAL EXECUTIVE-APACLOCATION - BANGALORE (HYBRID)To apply, submit your resume along with a cover letter explaining what makes you right for this role.ABOUT USM&C Saatchi Performance is a global digital media agency, connecting brands to people. We deliver business growth for our clients through effective, measurable, and evolving digital...

  • Senior Search

    1 week ago


    Bengaluru, Karnataka, India M&C Saatchi Performance Full time

    SENIOR SEARCH & SOCIAL EXECUTIVE-APACLOCATION - BANGALORE (HYBRID)To apply, submit your resume along with a cover letter explaining what makes you right for this role.ABOUT USM&C Saatchi Performance is a global digital media agency, connecting brands to people. We deliver business growth for our clients through effective, measurable, and evolving digital...


  • Bengaluru, Karnataka, India Absolutdata Full time

    Summary of Job Our Marketing team is seeking a Marketing/Digital Analyst with demonstrated knowledge of digital marketing and web analytics to uncover actionable insights on our web and marketing programs for in the Enterprise Business. The analyst will be responsible for understanding our customers' needs through data and have the creativity to push...