Senior Tech Project Management
2 weeks ago
Job Description
The Senior Tech Project Management takes full responsibility for creating and executing campaigns and deliverables. Responsibilities include maintaining SLAs, managing stakeholder communication, and campaign reporting. The Campaign Operations Analyst II must possess a strong knowledge of email marketing and demonstrate a willingness to learn new technologies and email marketing tools.
Responsibilities:
- Assigned to client accounts and collaborate with Account teams/BSA for end-to-end campaign setup/execution
- Show keen interest in email marketing advancements, proactively learn new technologies, and adapt to changing requirements swiftly
- Provide weekly account updates to BSA, Account team, and Managers
- Utilize data extensions to populate variable copy based on recipient attributes
Qualifications
- 2+ years Bachelor/Master's Degree
- Knowledge of the complete Email campaign development life cycle and hands-on experience with at least two email marketing automation platforms (e.g., PCM, Noelane, Salesforce, Marketo, Silverpop, Eloqua)
- Working knowledge of the client's business, goals, and objectives
- Ability to manage multiple error-free campaigns with minimal guidance and quick turnaround times
- Effective communication skills with clients and internal teams
Required Technical Skills:
- 5+ years of experience in setting up and launching campaigns
- SFMC
- Create audiences and segments using SQL
- Create and update automated journeys
- Perform QA/QC on campaigns and campaign journeys
- Strong experience with Image and HTML Coding Optimization for email
- HTML/CSS (Intermediate)
- SQL (Basic)
- Excel (Intermediate)
- Dreamweaver and Photoshop (Basic)
- Advanced knowledge of third-party email service provider systems (e.g., SFMC, Harmony, Cheetahmail, Responsys)
- Email platform/client limitations and workarounds
- Media queries and mobile-specific coding
Additional Advantage:
- Understanding of client/stakeholder requirements and ability to work according to their expectations. Ensure clear communication of business requirements and priorities to the team
- Capability to draft both Functional and Technical Specifications documents, as required
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