Consultant - Marketing and Business Development (Fabric Marketing)

3 weeks ago

Shimoga, Karnataka, India Shahi Exports Pvt Ltd Full time

Job description

Position Summary

The Fabric Marketing Consultant/Manager will be a key driver of our growth in Japan. This role is responsible for developing and executing a comprehensive marketing strategy tailored to the Japanese Brands. The ideal candidate will possess a deep understanding of Japanese business culture, market trends, and consumer behavior, and will be adept at building and nurturing long-term relationships with clients. This is a strategic role that requires a blend of market analysis, client-facing skills, and creative marketing expertise.

Key Responsibilities

  • Market Strategy and Analysis:
  • Conduct in-depth market research to identify key trends, competitor activities, and opportunities within the Japanese textile market.
  • Analyze consumer preferences and generational differences to tailor the product offerings effectively.
  • Client Relationship Management & Marketing:
  • Build and maintain strong, long-term relationships with key stakeholders, including fashion brands like UniQlo & Muji etc.
  • Act as a trusted advisor to customers, providing insights and recommendations on fabric selection.
  • Attend fabric presentation meetings to represent WPD.
  • Support WPD design team to develop suitable marketing materials (e.g., Hangers, collections, presentations, brochures, etc.
  • Provide market-specific feedback to product development and R&D teams to inform future fabric innovations.
  • Collaborate with Fabric & Garment marketing teams to ensure effective marketing of WPD products.
  • Identify and cultivate new business opportunities to expand the company's client base in Japan.
  • Work closely with the sales team to set and achieve sales targets.

Qualifications

  • Experience:
  • Minimum of 10 years of experience in manufacturing, marketing, sales, or a consulting role within the textile, fashion, or a related B2B industry.
  • Experience working with Japanese companies and a solid understanding of local business practices and etiquette.
    • Skills:
    • Fluent in both English and Japanese.
    • Excellent communication, presentation, and interpersonal skills, with the ability to build rapport and trust with Japanese business professionals.
    • Strong analytical skills to interpret market data and translate it into actionable marketing strategies.

Role: Enterprise & B2B Sales - Other

Industry Type: Textile & Apparel (Fashion)

Department: Sales & Business Development

Employment Type: Full Time, Permanent

Role Category: Enterprise & B2B Sales

Education

UG: B.Tech/B.E. in Textile

PG: MBA/PGDM in Marketing

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