Direct to Consumer Marketing Lead

2 days ago


Industrial Area, India airtel Full time

About the Company-Bharti Airtel Limited is a leading global telecommunications company with operations in 18 countries across Asia and Africa. Headquartered in New Delhi, India. In India, the company's product offerings include 2G, 3G and 4G wireless services, mobile commerce, fixed line services, high speed home broadband, DTH, enterprise services including national & international long distance services to carriers. In the rest of the geographies, it offers 2G, 3G, 4G wireless services and mobile commerce. We are always looking for people who are thinkers & doers. People with passion, curiosity & conviction, people who are eager to break away from conventional roles and do 'jobs never done before'.About the Role-Owner of Circle D2C business primarily Broadband LOB. To plan actions and roll out initiatives for delivering Net Adds for the circle keeping in view the Gross adds & churn angle.Responsibilities-Drive customer acquisition in Broadband businesses ensuring base growthDrive quality of acquisition of new customers, managing base and scaring revenueDrive Lead management at the circle level with close coordination with the concerned stakeholdersLead the design of and execution of “go to market” strategy for the entire product portfolioDrive the extraction & utilization of the broadband assets through innovative approachDrive and direct the implementation of strategies for ensuring sales force effectivenessCompetition tracking and pricingDrive One airtel plan for Broadband channelQualifications-Educational Qualification: MBA from reputed institutesWork Experience: Experience of 3-7 years as marketing analyst or channel salesRequired Skills-Strong analytical & quantitative skillsStrong Excel skillsStrong presentation skillsTeamwork and collaborationStrong in executionVision of benefit of the unit as a whole



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