Marketing Lead

2 weeks ago

Mumbai, Maharashtra, India Saaya Care Full time

Saaya Care is a full-stack health & wellness service helping Indians 50+ (and younger) proactively manage long-term health through diagnostics, personalised lifestyle interventions, expert access, and fast reactive support. We're looking for a hands-on Marketing Lead to own strategy and execution across Instagram & Facebook and shape how the world sees Saaya.

What you'll do
  • Content strategy & execution: Build the monthly content calendar with the Founder; script, shoot, execute and post reels/carousels/statics and other forms of content - complete ownership of Instagram and Facebook
  • Performance marketing: Plan and run Meta (IG/FB) campaigns; track CAC, CTR, CPM, conversions; align tightly with Sales/Growth on the funnel and outcomes.
  • Influencer/collabs: Identify, onboard, and manage creators aligned with our mission while onboarding guests on our podcast
  • Brand & cross-functional: Keep every creative on-brand and on-time while collaborating with Operations, Marketing, Sales, Product, and Health Management.
  • Analytics & reporting: Share weekly wins/learnings and monthly performance reports; track engagement, retention, conversion, and funnel movement.
What makes you a great fit
  • 6+ years in marketing (startup or top-tier agency experience a plus).
  • Hands-on with Instagram and Meta Ads Manager .
  • A creative self-starter who can ideate → script → shoot → post.
  • Bonus: 5K+ IG followers or a proven personal content journey.
  • High-energy, proactive, low-ego, thrives in fast, low-structure environments
  • Does not need to be onboarded
Role details
  • Location: Kalaghoda & Worli, Mumbai (in-person only; no freelance).
  • Base Compensation: ₹15 LPA (depends on experience).
  • Reports to: Founder & CEO
  • Talent to work with : Graphic Designer and Video Editor (contract)
  • Impact: Early team member with real ownership of brand voice, tone, and community.
How to apply

Email your CV and links to past work or social handles to with the subject line: "Marketing Lead – Saaya Care."

Shortlisted candidates will complete a short assignment and present it during the interview.

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