Business Development Specialist
3 days ago
About Pulp StrategyPulp Strategy is a full-stack digital agency and innovation powerhouse, building strategic Digital, MarTech and AI-powered solutions for enterprise and mid-market brands. Our proprietary platforms, including Channel Command™, NeuroRank™, Yukti AI, and Jaldi Engage™, are transforming channel ecosystems, driving LLM SEO dominance, and automating demo-led conversions for B2B clients globally.Role OverviewThis is not a tele-calling or cold-calling role. You will manage qualified inbound leads, run strategic discovery coordination, and ensure seamless proposal handovers by working closely with the Strategy team. The leads are pre-qualified through companies' campaigns, AI tools, demo workflows, and thought leadership efforts.The goal: ensure funnel velocity, timely proposal coordination, and support high-value closures.Key ResponsibilitiesInbound Lead Qualification· Review and qualify inbound leads from marketing, website demos, LLM SEO flows, or founder networks· Score and prioritize leads using firmographics, urgency, and solution fit· Maintain hygiene in CRM (e.G., Zoho) with updated lead stages and notesDiscovery, Coordination & Proposal Handoff· Schedule and confirm discovery meetings with Strategy, Product, or Founder· Prepare internal briefs on each lead, industry, persona, past interactions, urgency· Coordinate with the Strategy team to prepare and dispatch tailored proposals, pitch decks, or demos. Or prepare commercial proposals · Track proposal follow-ups, next-step commitments, and secure feedback from clientsLead Engagement & Communication· Maintain structured, professional communication with prospects via email, LinkedIn, and WhatsApp· Respond to queries with speed and clarity· Ensure all client-facing touchpoints are logged in CRM with accuracyFunnel Reporting & Insights· Share weekly updates on:o MQL to SQL conversiono Proposal trackingo Meeting-to-deal velocity· Flag delays, drop-offs, or red signals proactively to Business HeadPlatform Familiarity (Training Provided)· Learn and be able to explain value of:o NeuroRank™ (LLM SEO engine)o Channel Command™ (partner ecosystem automation)o Yukti AI (autonomous demo agent)o Jaldi Engage™ (AI-integrated WhatsApp CRM)o Digital and GTM Strategy Ideal Candidate Profile· 2–3 years of experience in inside sales or pre-sales in a B2B, MarTech, SaaS, or digital agency environment· Excellent communication, fluent in email, LinkedIn, and professional verbal interactions· Quick learner, eager to work on AI-led solutions and IP-based selling· High attention to detail, task tracking, and ownership of outcomes· Confident working with CXOs, marketing heads, and enterprise personas· Familiarity with CRM tools (HubSpot, Zoho, etc.) and funnel dashboardsWhat This Role Does Not Involve· ❌ No cold calling· ❌ No mass email campaigns· ❌ No aggressive tele-sales scriptingCompensation & Growth· Base CTC: + Performance Incentives: Based on revenue and deal close· Growth Path: Progression to Strategy, Pre-Sales Consultant, or Account Success Manager within 12–18 monthsWork Culture & Environment· Fast-paced, entrepreneurial environment with direct access to founders· Innovation-led: You will learn frameworks that don’t exist in traditional agencies· Daily exposure to advanced AI tools, high-value deals, and CXO-level conversationsLocation: Onsite – Delhi NCR Experience: 1–2 years in Inside Sales / Pre-Sales / SDR (inbound or consultative B2B) Reports To: Head – Business Strategy
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