
Growth Marketing Executive
4 weeks ago
Location: Pune (Work from office)
Reports to: CEO
Experience: 1–2 years in marketing (SaaS experience preferred, AI tools experience required)
Why This Role MattersFitnessForce is redefining how marketing is done in SaaS - putting AI at the core of content, campaigns, and growth. This role is about thinking with AI, executing with speed, and validating with a sharp, human eye. You'll use AI to accelerate the groundwork, then layer your own creativity, strategy, and proofing to deliver results.
You won't just "run marketing" - you'll shape how marketing happens in an AI-first SaaS company.
Key Responsibilities- AI-Powered Execution – Use tools like ChatGPT, ClaudeAI, Perplexity etc., to research, plan, and execute campaigns - and proofread/validate the output before publishing.
- Content & Social Management – Manage our , Blog, Social Media and online profiles (G2, Capterra, other review sites). Keep them fresh, relevant, and engaging.
- Website Updates – Plan and execute content updates to reflect campaigns, product changes, and events.
- Email Marketing – Plan, write, and manage targeted campaigns for customers and prospects. Segment audiences and track engagement.
- Feature Launches – Gather updates from the product/dev team, package them into clear announcements, and launch via appropriate channels.
- Event Planning – Remotely plan and coordinate online/offline events, webinars, and marketing activities. Travel if required.
- 1–2 years of experience in marketing (digital, content, or growth roles)
- Proficient with at least one AI assistant tool (ChatGPT, ClaudeAI, Perplexity, etc.) — more than just basic prompts
- Comfortable using AI for research, content creation, workflow automation, and analysis
- Strong proofreading and editing skills for AI-generated content
- Data-driven mindset with a knack for turning numbers into actionable insights
- Hands-on with social media management and content scheduling tools
- Bonus: Experience in SaaS, B2B marketing, or fitness industry, experienced in tools like n8n
At FitnessForce, you'll:
- Work directly with the CEO on high-impact marketing initiatives
- Learn and apply cutting-edge AI marketing workflows
- Own projects end-to-end in a fast-moving, startup environment
- Be part of a team that's scaling a global SaaS product in the fitness industry
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