Product Marketing Associate

2 weeks ago

Gurgaon, Haryana, India ZS Full time

Product Marketing Associate

ZS is a place where passion changes lives. As a management consulting and technology firm focused on transforming global healthcare and beyond, our most valuable asset is our people. Here you'll work side-by-side with a powerful collective of thinkers and experts shaping solutions from start to finish. At ZS, we believe that making an impact demands a different approach; and that's why here your ideas elevate actions, and here you'll have the freedom to define your own path and pursue cutting-edge work. We partner collaboratively with our clients to develop products that create value and deliver company results across critical areas of their business including portfolio strategy, customer insights, research and development, operational and technology transformation, marketing strategy and many more. If you dare to think differently, join us, and find a path where your passion can change lives.

Our most valuable asset is our people . 

At ZS we honor the visible and invisible elements of our identities, personal experiences and belief systems—the ones that comprise us as individuals, shape who we are and

make us unique. We believe your personal interests, identities, and desire to learn are part of your success here. about our diversity, equity, and inclusion efforts and the networks ZS supports to assist our ZSers in cultivating community spaces, obtaining the resources they need to thrive, and sharing the messages they are passionate about. 

Marketing & Communication exists to raise awareness of ZS Associates, brand the firm, drive demand for ZS products across multiple channels.

PRODUCT MARKETING ASSOCIATE

This position will report to one of the Product Marketing Leads.

As a Product Marketing Associate, you will play a key role in supporting the Product Marketing Lead in developing and executing strategies that drive product adoption, market growth, and customer satisfaction. This role requires someone who is not only passionate about product marketing but also eager to learn, grow, and contribute to the success of ZS SaaS products. You will work closely with cross-functional teams to ensure our products are positioned effectively in the market. 

You will also assist the Product Marketing and Demand Generation Manager in executing specific tactics of the multiple marketing campaigns that are ran simultaneously.

What you'll do:

Positioning & Messaging: Help the Product Marketing Lead: Understand the product features, segment the target market and define the benefits and clearly articulate the corresponding benefits and values. Describe the buying committee and each buyer persona for each segment. Collaborate with the Content & Creative teams to develop product narratives that differentiate and position ZS in the market. Product Launches:  Assist in planning and executing successful product launches, ensuring that all cross-functional teams are aligned and that marketing efforts are coordinated to maximize impact. Sales Enablement: Work with the Product Marketing Lead to develop sales tools, training materials, and presentations that empower the sales team to effectively communicate product value. Customer Intelligence: Assist the Product Marketing Lead in understanding how customers use ZS products, uncovering the key benefits and problems we solve. Market Research & Competitor Intelligence: Conduct market research to gather insights on customer needs, competitor activities, and industry trends. Analyze data to inform product positioning, messaging, and go-to-market strategies. Performance Tracking:  Support the team by monitoring and reporting on the performance of marketing campaigns. Demand Generation: Assist the Product Marketing and Demand Generation Manager execute marketing programs by ensuring the completion of various types of content (product briefs, email copy, website copy, webinars, etc.), and coordinating its distribution across channels (digital, in-person, paid & organic social, etc.). Cross-Functional Collaboration:  Work closely with product management, sales, other teams in the marketing organization and across ZS to ensure alignment and effective execution of product marketing initiatives.

What you'll bring:

Demonstrated experience translating technical features into benefits & values with the objective to contribute to creating relevant and impactful customer-facing (sales materials, brochures, web copy, presentations) and internal collaterals (sales enablement). Comfortable working cross-functionally to effectively and successfully bring project to completion. Experience working with data and data tools to manipulate, analyze and interpret marketing data and outcome measures. Strong international collaboration skills. Ability to think ahead and leverage time with global colleagues effectively so that individual work achieves maximum impact. Experience balancing multiple tasks and delivering projects on time. Must be curious and a self-starter who is able to learn quickly and independently.

Additional Skills:

Exceptional spoken and written communication skills. Bachelor's degree. 2 years of product marketing experience in B2B SaaS marketing for Enterprise customers.

Perks & Benefits:

ZS offers a comprehensive total rewards package including health and well-being, financial planning, annual leave, personal growth and professional development. Our robust skills development programs, multiple career progression options and internal mobility paths and collaborative culture empowers you to thrive as an individual and global team member. 

We are committed to giving our employees a flexible and connected way of working. A flexible and connected ZS allows us to combine work from home and on-site presence at clients/ZS offices for the majority of our week. The magic of ZS culture and innovation thrives in both planned and spontaneous face-to-face connections.

  • Senior Product Marketing Associate

    2 weeks ago

    Gurgaon, Haryana, India ZS Full time

    SENIOR PRODUCT MARKETING ASSOCIATE ZS is a place where passion changes lives. As a management consulting and technology firm focused on transforming global healthcare and beyond, our most valuable asset is our people. Here you'll work side-by-side with a powerful collective of thinkers and experts shaping solutions from start to finish. At ZS, we...

  • Product Associate

    2 weeks ago

    Gurgaon, Haryana, India Recruin Full time

    Job Description: We are seeking a highly motivated and detail-oriented Product Associate to join our dynamic team. The ideal candidate will have a strong interest in blockchain technology and cryptocurrencies and will play a key role in supporting the product development and management processes. This role requires a blend of technical understanding, market...

  • Product Associate

    4 days ago

    Gurgaon, Haryana, India Recruin Full time

    Job Description: We are seeking a highly motivated and detail-oriented Product Associate to join our dynamic team. The ideal candidate will have a strong interest in blockchain technology and cryptocurrencies and will play a key role in supporting the product development and management processes. This role requires a blend of technical understanding, market...

  • Product Associate

    2 weeks ago

    Gurgaon, Haryana, India Zenatix Solutions Full time

    Job title: Product AssociateAbout the organisation:Zenatix, a Schneider Electric company is the largest provider of IoT-based automation and monitoring solutions with 2000+ deployments across 200+ cities in India. With a passion for driving sustainability, we build full-stack IoT automation solutions for commercial buildings delivering energy efficiency,...

  • Product Associate

    3 weeks ago

    Gurgaon, Haryana, India Recruin Full time

    Job Description:We are seeking a highly motivated and detail-oriented Product Associate to join our dynamicteam. The ideal candidate will have a strong interest in blockchain technology andcryptocurrencies and will play a key role in supporting the product development andmanagement processes. This role requires a blend of technical understanding,...

  • Marketing Associate

    4 weeks ago

    Gurgaon, Haryana, India Nat Habit Full time

    About Nat Habit:We are making natural living a HABIT little by little . We serve freshly made, 100% natural beauty & wellness products inspired by ancient ayurvedic solutions. We take users back to natural secrets everyday. All our products are certified authentic ayurvedic formulations prepared FRESH in our ayurvedic kitchens with whole grains, grams, milk,...

  • Associate Product Manager

    2 weeks ago

    Gurgaon, Haryana, India Xneeti Full time

    Associate Product Manager (APM) AI & Automation Job Overview:- As an Associate Product Manager (APM) you ll drive the development of AI-powered automation products across e-commerce marketplaces, digital advertising, and business intelligence. - This role requires a deep understanding of digital advertising, marketplace operations (Amazon, Walmart, eBay,...

  • Product Associate

    2 weeks ago

    Gurgaon, Haryana, India LCX Full time

    About LCX:LCX.com is a secure and compliant platform for buying, selling, transferring, and storing digital currency. The LCX Exchange is a regulated trading venue offering a range of digital currencies. LCX is a Fintech company that focuses on tokenization of assets, utility and security token offerings and advanced trading tools. In 2020 LCX gained...

  • Associate Product Manager

    2 weeks ago

    Gurgaon, Haryana, India Snapdeal | AceVector Group Full time

    Job Title: Associate Product Manager Job Location: Gurgaon, HaryanaJob Summary: Product Managers etch new product features, interfacing with the marketing, operations, and customer teams as well as through user research.Key Responsibilities 1. Understanding requirements, helping to define a product vision and strategy, and working with world-class engineers...

  • Marketing Associate

    4 days ago

    Gurgaon, Haryana, India 52 Sundaze Full time

    Company Description: 52 Sundaze is a fast-growing skincare brand based in Gurugram, dedicated to transforming how people experience sun protection. We specialise in high-performance, innovative SPF products that make sunscreen fun, effortless, and an everyday essential. Our unique formulations, combined with hands-free delivery methods like our SPF50...

  • Market Research Associate

    3 weeks ago

    Gurgaon, Haryana, India RegisterKaro Full time

    Job Title: Market Research AssociateLocation: Sector 20, GurgaonExperience: 2-3 yearsEmployment Type: Full-Time ( Onsite)Company Overview: Registerkaro is dedicated to supporting businesses with seamless incorporation and compliance services. Our commitment to innovation and providing top-notch solutions drives us to stay ahead of the market and adapt to...

  • Market Research Associate

    3 weeks ago

    Gurgaon, Haryana, India RegisterKaro Full time

    Job Title: Market Research AssociateLocation: Sector 20, GurgaonExperience: 2-3 yearsEmployment Type: Full-Time ( Onsite)Company Overview: Registerkaro is dedicated to supporting businesses with seamless incorporation and compliance services. Our commitment to innovation and providing top-notch solutions drives us to stay ahead of the market and adapt to...

  • Associate Product Manager

    2 weeks ago

    Gurgaon, Haryana, India Snapdeal | AceVector Group Full time

    Job Title: Associate Product ManagerJob Location: Gurgaon, HaryanaJob Summary:Product Managers etch new product features, interfacing with the marketing, operations, andcustomer teams as well as through user research.Key Responsibilities1. Understanding requirements, helping to define a product vision and strategy, and working withworld-class engineers to...

  • Associate Product Manager

    2 weeks ago

    Gurgaon, Haryana, India Snapdeal | AceVector Group Full time

    Job Title: Associate Product ManagerJob Location: Gurgaon, HaryanaJob Summary:Product Managers etch new product features, interfacing with the marketing, operations, andcustomer teams as well as through user research.Key Responsibilities1. Understanding requirements, helping to define a product vision and strategy, and working withworld-class engineers to...

  • Associate Product Manager

    2 weeks ago

    Gurgaon, Haryana, India Snapdeal | AceVector Group Full time

    Job Title: Associate Product ManagerJob Location: Gurgaon, HaryanaJob Summary:Product Managers etch new product features, interfacing with the marketing, operations, andcustomer teams as well as through user research.Key Responsibilities1. Understanding requirements, helping to define a product vision and strategy, and working withworld-class engineers to...

  • Associate Product Manager

    4 days ago

    Gurgaon, Haryana, India Snapdeal | AceVector Group Full time

    Job Title: Associate Product Manager Job Location: Gurgaon, Haryana Job Summary: Product Managers etch new product features, interfacing with the marketing, operations, and customer teams as well as through user research. Key Responsibilities 1. Understanding requirements, helping to define a product vision and strategy, and working with world-class...

  • Marketing Associate

    1 week ago

    Gurgaon, Haryana, India 52 Sundaze Full time

    Company Description:52 Sundaze is a fast-growing skincare brand based in Gurugram, dedicated to transforming how people experience sun protection. We specialise in high-performance, innovative SPF products that make sunscreen fun, effortless, and an everyday essential. Our unique formulations, combined with hands-free delivery methods like our SPF50...

  • Senior Marketing Associate

    1 day ago

    Gurgaon, Haryana, India Nat Habit Full time

    About Nat Habit: We are making natural living a HABIT little by little . We serve freshly made, 100% natural beauty & wellness products inspired by ancient ayurvedic solutions. We take users back to natural secrets everyday. All our products are certified authentic ayurvedic formulations prepared FRESH in our ayurvedic kitchens with whole grains, grams,...

  • Product Manager

    2 weeks ago

    Gurgaon, Haryana, India Viral Pitch: Influencer Marketing Platform Full time

    Company DescriptionViral Pitch is a "Self Serve" Influencer advertising platform designed to help brands leverage the power of authentic content and influencer relationships. Our platform enables brands to connect directly with influencers to create impactful marketing campaigns. By focusing on genuine content, we ensure brands engage effectively with their...

  • Product Manager

    2 weeks ago

    Gurgaon, Haryana, India Viral Pitch: Influencer Marketing Platform Full time

    Company DescriptionViral Pitch is a "Self Serve" Influencer advertising platform designed to help brands leverage the power of authentic content and influencer relationships. Our platform enables brands to connect directly with influencers to create impactful marketing campaigns. By focusing on genuine content, we ensure brands engage effectively with their...