Campaign Specialist

3 weeks ago

Hyderabad, Telangana, India Social DNA Full time

Company Description

Social DNA is a Social Media Marketing Company based in Hyderabad. Our passion for social media marketing is ingrained in our DNA and reflects in the high-quality work we deliver to our clients. We offer a range of services, including brand creation and development, digital interactive design, print layout, full motion graphics, website design, photography, 3D visualization, social media management, content creation, and pay-per-click expertise. We are dedicated to delivering measurable results and bringing ideas to life in an accessible and creative way.

Job description

Branding & PPC Associate strategizes, creates, tracks, and oversees the implementation of paid advertising campaigns for brands to build awareness, promote products, and increase revenue . They conduct research to learn about their target audience and run engaging advertising campaigns for Google & Social Media (Facebook, Twitter Instagram & LinkedIn) & Google. Paid Marketing Associate will collaborate with clients, marketing teams, or sales teams to build strong results-driven online paid campaigns.

Advertising Manager duties and responsibilities

  • ROI & ROAS knowledge is a must for all ad campaigns
  • Overseeing the design and content of a paid advertising campaign to ensure it meets the needs of the target audience
  • Collaborating with clients or leadership to determine the goals of advertising projects and strategizing plans to meet those goals
  • Running campaigns to introduce prospective customers to new product releases and build brand awareness
  • Consistently managing and overseeing advertising campaigns to ensure they're engaging customers and bringing in results (ROI / ROAS)
  • Analyzing results from each campaign to determine what was successful and what to improve for the next campaign
  • Leading brainstorming sessions with team members to cultivate ideas for new advertising campaign concepts, including content and design elements

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