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Visual Merchandising Executive

4 weeks ago

Pune, Maharashtra, India PALMONAS Full time

Position Title: Visual Merchandising (VM) Executive

Department: Retail / Branding

Location: Koregaon Park,Pune

Industry: Jewellery / D2C Lifestyle Brand

Reporting To: VM Manager

About Palmonas:

Palmonas is a fast-growing modern jewellery brand redefining everyday luxury for the contemporary woman. As we scale our physical retail presence, we're looking for a creative and detail-oriented Visual Merchandising Executive to elevate our in-store customer experience and brand identity.

Role Overview:

As a VM Executive, you will be responsible for executing visual merchandising strategies that align with the brand's aesthetics and product stories across our retail stores. You will play a key role in creating compelling, trend-driven displays that drive footfall, engagement, and conversions.

Key Responsibilities:

  • Plan and execute in-store displays, planograms, and visual setups for new launches, festivals, and campaigns.
  • Ensure consistent brand presentation across all retail locations, aligning with Palmonas' design language.
  • Coordinate with the marketing and product teams to translate campaign concepts into visual retail storytelling.
  • Execute VM installations for new store openings and retail events.
  • Conduct regular store audits to ensure VM compliance and share improvement reports with retail teams.
  • Train store staff on basic VM guidelines and maintenance of displays.
  • Monitor inventory presentation, signage accuracy, and cleanliness of display elements.
  • Source VM props, fixtures, and branding material within budget.
  • Stay updated with jewellery display trends and competitor VM practices.

Requirements:

  • 1–3 years of experience in Visual Merchandising (preferably in jewellery, fashion, or lifestyle retail).
  • Strong aesthetic sense and attention to detail.
  • Good understanding of store layout optimization, colour coordination, and lighting.
  • Comfortable with travel across stores and flexible with retail working hours during events or launches.
  • Proficient in tools like MS Excel, PowerPoint; basic design software knowledge (Photoshop/Canva) is a plus.
  • Strong coordination and execution skills; ability to work under tight timelines.

Preferred Background:

  • Experience with jewellery brands or premium lifestyle/D2C brands.
  • Exposure to VM in both EBO (Exclusive Brand Outlet) and SIS (Shop-in-Shop) formats.
  • Passionate about fashion, design, and creating customer-first experiences.