Product Marketing Manager
4 weeks ago
Greetings from Adecco
We are in the screening process for "Product Marketing Manager" professionals for a Leading Computer and Network Security Company
Company: Computer and Network Security
Location: Mumbai
Position: Product Marketing Manager
Exp: 8 - 12 yrs
Job Responsibilities:
- Be the end-to-end Product owner of Products running in various countries while working with teams spread globally
- Manage digital and content marketing campaigns to ensure online dominance
- Translate technical details into user benefits for effective communication
- Develop and implement product marketing strategies including pricing and advertising
- Collaborate with design, content, acquisition, product, and sales teams to plan strategies
- Conduct competitor surveys and intelligence gathering to benchmark innovations
- Proficiency in running paid and organic lead-generating campaigns
- Strong understanding of UI/UX and HTML for crafting user journeys
- Ability to produce content such as white papers, videos, and ad copies
- Experience in testing marketing product features and ad copy
- Skills in planning and executing webinars, advisory board meetings, and conferences
Experience
- Proven experience as a Product Marketing Manager in a competitive digital industry with strong competitors. Proven history of creating effective marketing programs
- A natural aptitude and interest for Technology along with deep experience working with technology solutions/ business will be a distinct advantage
- Expert in Market and Competitor analysis
- Expert knowledge of web all analytics tools (Google Analytics, WebTrends etc.)
Qualifications
BSc/BA/ MBA in Marketing, Communications or similar field with "8+ yrs experience in Product Marketing".
Interested candidates can share their updated resume on " " OR in Word/PDF form, with Current salary details
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