Deputy General Manager of Sales

4 weeks ago


Chennai, Tamil Nadu, India Brigade Group Full time

Position Name: Dy. General Manager- Sales

Job Responsibilities:

  • Develop and implement the residential sales strategy in consultation with the Head – Marketing (Residential)
  • Drive branding / advertising initiatives for residential projects across all regions after in-depth analysis of the geographic, demographic and psychographic aspects of each target market .
  • Develop and implement strategies around new residential project offerings, product pricing and delivery in consultation with the Head – Marketing (Residential); Ensure effective and timely communication of new initiatives / projects to critical stakeholders
  • Survey the global environment to identify best practices in the areas of branding, customer relations and customer care management for residential projects; evaluate feasibility of implementing the same.
  • Ensure effective cascade of residential sales plans to all; Act as the single point of contact for the resolution of all queries with respect to sales of residential projects across the Organization.
  • Lead the development of a framework / matrix for pricing of residential projects across the Organization based on latest market price trends, industry norms and stakeholder expectations.
  • Work with the Head – Marketing (Residential) to provide inputs to the Business Development and Engineering Departments on the marketing feasibility of identified properties (for residential projects); Provide periodic inputs on marketing and design to the Engineering Department.
  • Collaborate with Corporate Branding for marketing and branding initiatives for residential projects; Lead the development of alternative sales channels to establish effective touch points with the target customer segment.
  • Regularly interact with customers and ensure timely resolution of all customer queries and complaints; Develop an Organization framework to capture and incorporate customer feedback into system design for future projects.
  • Ensure timely and accurate documentation and execution of residential sales agreements / deeds etc; Act as the sole custodian of all documentation and information related to the project.
  • Authorize delivery of all residential projects and act as a sole custodian of CRM and ISO documentation and records.
  • Lead discussions and enter into strategic tie-ups with International Property Consultants and Market Agents.
  • Oversee timely preparation and submission of MIS for residential sales; Monitor cash flows and achievement of residential sales targets.
  • Maximize residential sales revenues and drive timely collections to ensure minimal receivables

People:

  • Actively participate in recruitment of senior roles within the Department
  • Conduct performance appraisals of Departmental staff / personnel
  • Assess and fulfil training and career development requirements
  • Foster an environment of learning, excellence and innovation within all aspects of team work
  • Mentor and coach subordinates to develop the team's capabilities and build a strong succession pipeline for the role.

Desired Experience & Qualification required

MBA in Marketing.

  • 15+ years of experience within the Real Estate industry handling HNI clients /ultra luxury products ranging from 6cr onwards.

Technical Knowledge

  • Knowledge of the Real Estate Industry
  • Knowledge of Product Range
  • Knowledge of Documentation Standards & Clauses
  • Knowledge of Brand Management

Behavioral Skills

  • Strategic Orientation
  • Planning and Decision Making
  • Active Learning
  • Collaborating for Success
  • Effective Influencing
  • Driving Customer Delight

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