Senior SEO Strategist

Where Search Strategy Meets Serious Growth Energy At our company, we don’t just optimise, we redefine what organic growth means. If you’re the kind of strategist who lives for ranking wins, thrives in fast-moving digital ecosystems, and loves collaborating with razor-sharp teams, you’ll feel right at home here. We’re a culture built on curiosity, ownership, creativity, and a “make-it-happen” spirit. No boring corporate vibes, just real people building real impact. We’re looking for a Senior SEO who’s obsessed with performance, fluent in the languages of search, and skilled at crafting strategies that work across E-commerce, D2C, healthcare, financial apps, and other dynamic digital landscapes. If you’re a pro at traditional SEO and you understand how to optimise for AI Overviews / AI rankings , that’s a big win, though SEO excellence remains your core superpower. What You’ll Own (and crush): SEO Leadership Build and execute high-performing SEO & ASO strategies that skyrocket organic traffic, app downloads, and search presence. Conduct deep keyword research, competitive analysis, and on-page/off-page optimization. Optimize app metadata, visuals, and descriptions to elevate rankings on app stores. Track, measure, report—then optimize again. Your data-driven brain will love this. AI Search Optimization Understand emerging AI search surfaces (Google AI Overviews, AI-based rankings, etc.). Integrate AI-driven ranking strategies into broader SEO plans without compromising fundamentals. Client Partnership & Communication You’ll be the go-to expert for clients—translating complex insights into clear, actionable guidance. Deliver updates, performance reports, and ROI narratives that earn trust and drive alignment. Act as a strategic partner, not just an executor. Industry-Specific SEO Expertise Work across financial markets (equities, mutual funds, crypto), D2C, healthcare, and more. Adapt strategies based on industry trends, algorithms, and evolving user behaviour. Bring insights from stock markets to crypto exchanges to consumer brands—and plug them into scalable SEO frameworks. Content Direction Collaborate with content, marketing, and performance teams to produce SEO-aligned content that users actually want to read. Guide content strategies for financial apps, healthcare portals, D2C brands, and other verticals. What Makes You a Fit 4–6 years of deep SEO & ASO experience across financial products, D2C, healthcare, e-commerce, or similarly large-scale domains. Expertise with SEO/ASO tools like GA, SEMrush, Search Console, App Annie, and more. A strong track record of ranking big websites, financial apps, or fast-scaling brands. Exceptional communication—both written and spoken. You’ll own client conversations. Solid understanding of financial markets including equities, mutual funds, and crypto ecosystems. Familiarity with AI search behaviour and optimising for AI-based result experiences (added bonus). Preferred Superpowers Experience with e-com, D2c, stock/crypto exchange apps or financial market platforms. Ability to juggle multiple brands or projects confidently. Analytical, adaptable, and always curious about what’s changing next in SEO, ASO, and app store algorithms. Passionate about digital growth—and excited about being part of a culture that moves fast and builds big. Why You'll Love Working With Us We move quickly. We think big. And we give our team the freedom and ownership to build things that matter. If you love solving problems, experimenting with new growth levers, and working with people who genuinely care about their craft - you’ll fit right in.