Marketing analyst and executive

2 days ago

Palakkad, Kerala, India Axiever Full time

Job Description: Marketing Analyst & Executive

exp- 2 years or less than 2 years

remote opportunity

Position Overview

We are looking for a proactive Marketing professional who can manage the entire marketing cycle — from generating leads, running campaigns, and analyzing performance, to supporting sales with actionable insights. The ideal candidate should be both analytical and execution-driven, capable of turning market data into strategies while actively implementing campaigns that deliver measurable business growth.

Key Responsibilities

1. Lead Generation & Prospecting

  • Identify potential leads through digital campaigns, social media, email, events, and partnerships.
  • Research and qualify leads using CRM, , and industry databases.
  • Maintain a healthy pipeline of prospects and hand over qualified leads to the sales team.
  • Execute targeted campaigns (cold email, ads, events, content) to attract new customers.

2. Marketing Execution

  • Plan and implement campaigns across SEO, SEM, email, social media, paid ads, and offline channels.
  • Create engaging marketing content (posts, blogs, case studies, brochures, presentations).
  • Manage brand visibility across online and offline platforms.
  • Coordinate with design and product teams to create customer-centric messaging.

3. Marketing Analytics & Insights

  • Track lead sources, campaign ROI, customer acquisition cost, and conversion rates.
  • Generate weekly/monthly reports on campaign performance, lead funnel, and market trends.
  • Analyze competitor activities and industry developments to refine strategies.
  • Provide actionable insights for optimizing campaigns and improving sales outcomes.

4. Sales & Business Support

  • Align closely with the sales team to ensure smooth handover of leads.
  • Support pre-sales activities with presentations, case studies, and proposal inputs.
  • Nurture leads through personalized follow-ups and targeted communication.
  • Work on customer segmentation and profiling to identify cross-sell and upsell opportunities.

Required Skills & Qualifications

  • Bachelor's degree in Marketing, Business, or related field.
  • Less than 2 years or 2 years of experience in lead generation, digital marketing, and campaign management.
  • Proficiency in CRM tools (Zoho, HubSpot, Salesforce, etc.).
  • Strong knowledge of digital marketing platforms (Google Ads, Ads, Facebook Ads, SEO tools).
  • Analytical mindset with skills in Excel, Google Analytics, or BI tools.
  • Excellent communication, presentation, and content writing skills.

Preferred Skills (Good to Have):

  • Experience in B2B / SaaS / ERP industry marketing.
  • Knowledge of marketing automation & drip campaigns.
  • Familiarity with Power BI/Tableau for data visualization.

Key Attributes:

  • Self-starter with ownership mentality.
  • Data-driven and result-oriented.
  • Strong balance between creativity and analytical thinking.
  • Team player with ability to support sales and management.

Position Details:

  • Job Title: Marketing Analyst & Executive
  • Location: [Remote]
  • Employment Type: Full-time

  • Market Research Analyst

    5 days ago

    Palakkad, Kerala, India beBeeMarketing Full time ₹ 15,000

    Job Title: Market Research AnalystThis internship opportunity is designed for a detail-oriented individual to assist in conducting market research, analyzing data, and preparing reports.The ideal candidate will be responsible for:Conducting research on industry trends, competitors, and consumer behavior.Collecting and analyzing data from various...

  • Digital Marketing Analyst

    1 week ago

    Palakkad, Kerala, India Cosmodent Full time ₹ 80,000 - ₹ 1,00,000 per year

    We are a growing organization seeking a Digital Marketing Analyst who can transform data into actionable strategies to improve our online presence, traffic, and ROI. If you have a passion for data-driven marketing and love working with analytics tools, this role is for you.Required Skills & QualificationsStrong knowledge of Google Analytics (GA4), Google...

  • Financial Markets Analyst Intern

    3 days ago

    Palakkad, Kerala, India beBeeInvestment Full time ₹ 6,00,000 - ₹ 12,00,000

    About Investment Banking Summer Analyst RolesThis is an extraordinary opportunity to enhance your professional portfolio with real-world finance and market research experience.We are seeking a self-driven student eager to learn about financial markets, investment analysis, and research methodologies in the rapidly evolving FinTech...

  • Business Analyst

    5 days ago

    Palakkad, Kerala, India rocks Full time ₹ 1,50,000 - ₹ 18,00,000 per year

    Job Title: Business Analyst – Digital Marketing AgencyJob Role & Responsibilities:As a Business Analyst in our Digital Marketing Agency, you will bridge the gap between clients, marketing teams, and management by analyzing business needs, identifying opportunities, and providing data-driven insights to improve campaigns and overall business growth.Key...

  • Data Analyst

    7 days ago

    Palakkad, Kerala, India beBeeDataAnalyst Full time ₹ 8,00,000 - ₹ 12,00,000

    Job TitleOur team seeks a skilled Data Analyst to assist with research and data management assignments.Data Entry: Ensure all information gathered meets our standards.KM & Research: Prepare trackers, reports and update them regularly.Conduct project-specific research and analysis of market information through the internet and internal...

  • Digital Marketing Analyst

    22 hours ago

    Palakkad, Kerala, India CONNECTING 2 WORK Full time

    Job Description Digital Marketing Specialist with SEO knowledge and Keyword research expertise. 2 to 4 years experienced . Work timing Mon to Sat, Timing 9.30 am to 6.30 pm. Description: Digital Marketing Executive duties and responsibilities Build, plan and implement the overall digital marketing strategy.Manage the strategy.Manage and train the rest of...

  • Senior Business Analyst

    5 days ago

    Palakkad, Kerala, India beBeeAnalysis Full time ₹ 18,00,000 - ₹ 24,00,000

    Business Analyst RoleThe ideal candidate will collaborate closely with senior analysts to coordinate and implement strategic projects, execute periodic reporting and analysis for various international regions, support the development and validation of new methodologies, models, and product solutions.Key Responsibilities:Coordinate and implement strategic...

  • Marketing Cycle Manager

    4 days ago

    Palakkad, Kerala, India beBeeMarketing Full time ₹ 20,00,000 - ₹ 25,00,000

    Job OverviewWe are seeking a detail-oriented Marketing professional to manage the entire marketing cycle — from generating leads, running campaigns, and analyzing performance.Identify potential leads through digital campaigns, social media, email, events, and partnerships.Research and qualify leads using CRM, industry databases, and market data.Maintain a...

  • Marketing Executive

    3 days ago

    Palakkad, Kerala, India Valappila Communications Full time ₹ 1,20,000 - ₹ 1,50,000 per year

    Marketing Executive – Palakkad BranchCompany: Valappila CommunicationValappila Communication, Kerala's No. 1 advertising agency, is looking for a Marketing Executive to join our Palakkad branch. Whether you're an experienced professional or a fresher with strong communication skills, if you're eager to grow with a leading brand, we want you on our teamKey...

  • Digital Marketing Specialist

    5 days ago

    Palakkad, Kerala, India beBeeMarketing Full time ₹ 60,00,000 - ₹ 1,20,00,000

    About the RoleAs a key member of our marketing team, we are seeking a skilled Marketing Analyst to drive the success of our advertising campaigns across various marketplaces and platforms.