HoReCa Sales Manager

3 days ago

Gurugram, India INNOFarms.AI Full time
HoReCa Sales Manager (OmniMarketplace Platform)


Location: Gurugram, India (On-site with client travel)

Type: Full-Time

Reports to: Founder & CEO


About INNOFarms.AI


INNOFarms.AI is a category-defining Agri-ClimateTech company building the world’s first AI-powered food systems platform. Our OmniMarketplace connects food systems (indoor farms, vertical farming operators, and premium HoReCa buyers (Hotels, Restaurants, Cafés) — delivering fresh, traceable, and climate-smart produce direct from farm to table.


We are entering a high-growth phase and seeking a dynamic, results-driven HoReCa Sales Manager to build and grow our B2B revenue pipeline in Gurugram/Delhi NCR and beyond.


Role Overview


As HoReCa Sales Manager , you will be responsible for driving client acquisition and revenue growth by onboarding premium hotels, restaurants, and cafés into our OmniMarketplace platform. You will build strong relationships with chefs, F&B managers, and procurement heads to ensure adoption of our hyper-local, fresh, Beyond Organic produce .


This role is about hustle, ownership, and execution — you’ll be directly responsible for turning pilots into repeat orders and making the OmniMarketplace the go-to source for premium HoReCa in NCR.


Key Responsibilities


  1. Client Acquisition
  • Identify and onboard premium HoReCa clients (5-star hotels, fine dining restaurants, cafés, institutional buyers).
  • Build and manage a sales pipeline of at least 50 active leads within 3 months.

2.Revenue Growth

  • Drive revenue targets from trial to recurring orders.
  • Ensure OmniMarketplace achieves reasonable GMV in HoReCa sales within Year 1 (Delhi NCR focus).

3.Relationship Management

  • Build strong relationships with chefs, F&B heads, and procurement managers.
  • Conduct product demos, tastings, and INNOFarms.AI-powered farm tours to showcase value.

4. Go-to-Market Execution

  • Work with the marketing team to create pitch decks, product teasers, and campaigns for HoReCa .
  • Capture feedback and work with agronomy/product teams to align supply with demand.

5.Reporting & Strategy

  • Weekly reporting on leads, conversions, and revenue pipeline.
  • Provide insights into pricing, demand patterns, and competitive landscape.


Ideal Candidate Profile


  • Experience: 2–7 years in premium HoReCa sales, B2B fresh produce, foodservice distribution, or F&B tech platforms.
  • Network: Strong existing contacts with chefs, hotels, restaurants, and cafés in Gurugram/Delhi NCR.
  • Skills: Hustler mindset, excellent communication, negotiation, and relationship-building.
  • Startup DNA: Comfortable with ambiguity, resourceful, and hungry to grow revenue fast.
  • Bonus: Experience in AgriTech, FoodTech, or Premium F&B brands.


Compensation & Benefits


  • Base Salary: Depending on experience.
  • Performance Incentives: Sales-based commission
  • Growth Path: Potential to become Regional Head of Sales – India with ESOPs post pre-Series A funding.
  • Perks:
  • Exposure to global HoReCa networks (MENA - UAE, KSA, OMAN, QATAR, EGYPT; SEA expansion).
  • Work closely with the Founder & CEO, shaping India GTM strategy.


Why Join Us?


This is your chance to lead from the front in a fast-growing Agri-ClimateTech company redefining how premium food reaches HoReCa. If you want to combine sales hustle with impact , this is where you can make your mark.

How to Apply: Send your CV + 5 HoReCa references to

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