Customer Relationship Management Manager

4 days ago

Goa, India Self-employed Full time

Employment Type: [Full-time / Part-time / Contract]

Company Overview:

Our organization is committed to delivering exceptional customer experiences and fostering lasting relationships with our clients. We aim to drive growth through tailored customer engagement strategies, utilizing cutting-edge CRM tools and analytics.

Role Summary:

We are looking for an experienced CRM Specialist responsible for managing and optimizing our Customer Relationship Management system. You will play a pivotal role in enhancing customer satisfaction, streamlining client interactions, and ensuring the accuracy and effectiveness of customer data.

Key Responsibilities:

  • Manage and maintain the CRM platform, ensuring data accuracy, integrity, and accessibility.
  • Develop and implement customer segmentation strategies to optimize marketing and sales initiatives.
  • Analyze CRM data to generate insights and provide recommendations for improving customer engagement, retention, and satisfaction.
  • Collaborate with sales, marketing, and customer service teams to identify opportunities and improve workflows.
  • Design and execute automated campaigns and workflows within the CRM to enhance customer experience.
  • Prepare regular CRM reports highlighting key metrics, trends, and opportunities for improvement.
  • Provide ongoing CRM training and support to internal teams to ensure effective utilization of CRM tools.
  • Identify and troubleshoot CRM issues, coordinating with technical teams for prompt resolution.

Qualifications:

  • Bachelor's degree in Marketing, Business Administration, Information Systems, or related field.
  • 2-4 years of proven experience managing CRM systems (e.g., Salesforce, Zoho, HubSpot, Microsoft Dynamics).
  • Demonstrated proficiency in CRM analytics and reporting tools.
  • Excellent understanding of customer segmentation, campaign management, and customer lifecycle strategies.
  • Strong analytical skills with the ability to interpret and leverage CRM data effectively.
  • Excellent communication and interpersonal skills.

Preferred Skills:

  • CRM certifications (e.g., Salesforce Certified Administrator, HubSpot CRM Certification).
  • Experience with integration of CRM systems with other digital platforms (e.g., marketing automation, social media, ERP).
  • Familiarity with SQL or database management.

Personal Attributes:

  • Detail-oriented with excellent organizational and time-management skills.
  • Strategic thinker capable of identifying and leveraging opportunities.
  • Collaborative and effective team player.
  • Adaptable and proactive in resolving issues and improving processes.

Compensation and Benefits:

  • Competitive salary commensurate with experience
  • Performance incentives
  • Comprehensive health insurance
  • Professional growth and learning opportunities
  • Positive and inclusive work environment

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