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CDP/MCP Foundations Platform Manager

3 months ago

Nagavara Bangalore, India Takeda Pharmaceutical Full time

By clicking the “Apply” button, I understand that my employment application process with Takeda will commence and that the information I provide in my application will be processed in line with Takeda’s Privacy Notice and Terms of Use. I further attest that all information I submit in my employment application is true to the best of my knowledge.

Job Description

OBJECTIVES/PURPOSE

As the CDP (Customer Data Foundations Platforms) and NBE (Next Best Engagement) Foundations Integration Platforms Manager working in the Next Best Engagement and Customer Data Foundations Platforms team, you will own and manage the design, development, enablement, and support of Takeda’s Customer Experience Data Foundations through integrations into the commercial platforms ecosystem and associated data lineage. In this role, you will drive Takeda’s Data and Digital mission by becoming cloud native and data & digital ready by aligning to business needs, best practices as well as enterprise architecture principles.

  • Drive innovation and continuous improvement of CDP and NBE Foundations Integration capabilities in the form of standing up new capabilities, platforms, tools, or system integrations according to business demand, Customer Experience Architecture and use cases.
  • Be a thought leader and advisor for creating a futuristic yet simplified CDP and NBE Foundations Integration ecosystem and capability, bring the best of digital innovation across industries and enable them in Takeda.
  • Conceptualize, own and drive integration of standard AI/ML models to drive impactful Customer Experience capabilities, which can be leveraged in a standard way across different business needs
  • Advise DDT stakeholders on ongoing innovation and create partnerships for Global Product innovation and application to unmet business needs.
  • Enable stakeholders (both within and outside of Takeda) to consume Takeda’s Global and productized and NBE Foundations Integration capabilities.
  • Oversee day-to-day operation of omnichannel integration capabilities, including platforms and products, to ensure all components work reliably and securely.
  • Socialize changes to existing and new capabilities, tools, components, and consumption models to stakeholders (both within and outside of Takeda) to drive CDP and NBE Foundations Integration adoption and stakeholder satisfaction.

    ACCOUNTABILITIES

    • Partner with global and regional stakeholders to understand business strategy and design Global Products and Solutions aligned to business needs.
    • Leverage enterprise technologies to enable CDP and NBE Foundations Integration capabilities (Mulesoft, SalesForce DataCloud, AWS Data Bricks, ZS Zaidyn, IQVIA OCA, Informatica) driven by strategic initiatives.
    • Drive alignment of proposed solutions according to enterprise standards as well as alignment with Takeda architectural, security, privacy, and quality standards.
    • Be a thought leader in Integration space and drive innovation in Takeda through knowledge and understanding of current and future industry trends.
    • Build processes and tools to ensure high quality data to drive impactful Customer Experience solutions and outcomes.
    • Ensure a transparent and traceable, consistent data lieneage across the omnichannel ecosystem.
    • Build Common Core Data Model (CCDM) & Omnichannel Data Hub integrations in the Customer Experience ecosystem, as standard consumable, productized capabilities/features.
    • Lead business case development process by designing and documenting proposed solutions in alignment with business demand.
    • Provide technical and functional support for CDP and NBE Foundations Integration capabilities until platform support operational processes and tools are mature enough for transfer to a steady state, run organization.
    • Partner with IT and business stakeholders to enable the consumption of CDP and NBE Foundations Integration capabilities.
    • Develop scalable services and platform operational/ governance processes to ensure smooth day-to-day operations in partnership with IT, business, and other key stakeholders.
    • Act as the SME (architectural consulting, provide insight to industry trends) for all CDP and NBE Foundations Integration projects and capabilities in collaboration with various stakeholders.
    • Establish and institutionalize regular end-to-end KPI reviews for solution adoption, a continuous solution improvement process.

      DIMENSIONS AND ASPECTS

    • Knowledge of data platforms and tools (with a focus on customer data collection and processing) and next best engagement platforms: Mulesoft, SalesForce Datacloud, DataBricks, Informatica, CDPs, IDMs Analytical Models, Decisioning Engines.
  • Business Acumen in the CRM and digital marketing space with Life Science focus.
Able to engage with all levels of the organization and be proficient at extracting technical business requirements during discussions with stakeholders.Able to clearly communicate and foster alignment across all levels of the organization.Build strong cross-functional relationships with team members in the other enterprise functions like System Integrators, Data Digital and Technology Leads (IT BPs), Enterprise Architects.Strong ability to build external partnerships with industry partners and suppliers.Able to generate breakthrough solutions and enable others to do so.Keeps up or beyond competition situation through innovative solutions.Day-to-day decisions regarding design, development, and implementation of Digital and Customer Experience solutions across Takeda globally.Able to present issues and recommend solutions in a succinct manner to Global, Senior and Executive Management on a frequent basis.Recommend and monitor spend for project budgets.

EDUCATION, BEHAVIOURAL COMPETENCIES AND SKILLS:

Essential

Bachelor's degree in Computer Science and/or Data Analytics related fields or equivalent experience.7+ years of relevant of experience implementing customer analytics solutions at an enterprise level in a regulated environment.3+ years of relevant of experience implementing next best action solutions at an enterprise level in a regulated environment.Strong understanding of digital marketing specialities including campaign execution, marketing automation and web analytics.Strong “soft skills” and communication skillsStrong understanding of Big Data Analytics architectures, frameworks, and tools.Knowledge of integration and orchestration tools provided by Mulesoft, Informatica, Salesforce, IQVIA, PEGA and others.Experience of working with global teams and experience of working in international, multi-country, multi-cultural environment.Experience working in a life sciences environment and/or familiarity with Takeda strongly preferredExperience working in an agile environment strongly preferred

Locations

IND - Bengaluru

Worker Type

Employee

Worker Sub-Type

Regular

Time Type

Full time