Category Head

1 month ago


Kolkata, India iimjobs Full time

- The incumbent is required to perform a range of activities, from developing and maintaining a healthy new product pipeline, overseeing product development and design, launching new products, leading market research, advertising / communication development, influencing pricing strategies, driving and monitoring sales performance.

- The role calls for a thorough understanding of consumers and customers, in-depth knowledge of brand history, consumer segmentation, innovation/NPD launches, product depth, packaging, manufacturing and product costs, an in-depth knowledge of core marketing principles and processes, strong financial acumen, executional.

- Candidate must be Full time PGDBM / MBA form a Top 20 B-School

- Candidate must have experience post qualification with proven experience overseeing all elements of the product development lifecycle &brand / category management role.

- Candidate must possess excellent analytical skills and FMCG category knowledge. Should possess good communication & decision-making skills with a strategic view of the business.

Location : Kolkata


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