Field Marketing Manager
3 days ago
About Netskope
Today, there's more data and users outside the enterprise than inside, causing the network perimeter as we know it to dissolve. We realized a new perimeter was needed, one that is built in the cloud and follows and protects data wherever it goes, so we started Netskope to redefine Cloud, Network and Data Security.
Since 2012, we have built the market-leading cloud security company and an award-winning culture powered by hundreds of employees spread across offices in Santa Clara, St. Louis, Bangalore, London, Melbourne, Taipei, and Tokyo. Our core values are openness, honesty, and transparency, and we purposely developed our open desk layouts and large meeting spaces to support and promote partnerships, collaboration, and teamwork. From catered lunches and office celebrations to employee recognition events (pre and hopefully post-Covid) and social professional groups such as the Awesome Women of Netskope (AWON), we strive to keep work fun, supportive and interactive. Visit us at Netskope Careers. Please follow us on LinkedIn and Twitter@Netskope.
About the Position
The Field Marketing Manager is a key contributor to our marketing team, planning high-level field activity and event goals and onsite logistics against key internal metrics, including increasing pipeline on investment (POI) and accelerating deals in our sales pipeline.
The Field Marketing Manager (FMM) owns and manages strategic marketing programs and execution for the Southeast. The FMM will support and be an integral part of the Southeast Regional Sales and Business Development team, reporting to the Director, Field Marketing. The FMM will prioritize, plan, budget, evangelize, and execute regional marketing activities and events, work with sales and marketing teams to target high-value prospects via specific marketing activities, help develop channel and alliance partnerships, ensure corporate marketing activities are utilized in the region, communicate field sales needs back to HQ and link corporate marketing campaigns to a regional focus.
Responsibilities
Work with sales management to create/implement a marketing plan in line with regional sales team and corporate marketing performance targets and objectives
Own, drive, and manage marketing campaigns, programs, and event execution
Create early and effective event/activity plans, including early event registrations, booth locations and layouts, travel, shipping and additional logistics
Manage onsite logistics (location, promo items, appointments), acting as primary point of contact for internal/external team
Deliver strong event POI and ROI via sales pipeline acceleration and new lead capture against time/budget targets and key internal metrics
Manage external contractors, vendors and agencies for creative services, material manufacture and shipping and on-the-ground logistics
Focus the region on utilizing the programs from corporate and other regions
Manage regional marketing budget
Qualifications
3 years of experience in B2B field marketing or related marketing role
Strong familiarity with sales and marketing operations, including dashboard reporting and key campaign metrics
Experience with relevant software applications including Salesforce, Marketo, MS Office and other business software preferred
Experience with project management, particularly cross-functional projects
Strong written and verbal communication skills
Education and Travel
Bachelors degree
Some travel (20 PERCENT ) required
#LI-CJ1
Netskope is committed to implementing equal employment opportunities for all employees and applicants for employment. Netskope does not discriminate in employment opportunities or practices based on religion, race, color, sex, marital or veteran statues, age, national origin, ancestry, physical or mental disability, medical condition, sexual orientation, gender identity/expression, genetic information, pregnancy (including childbirth, lactation and related medical conditions), or any other characteristic protected by the laws or regulations of any jurisdiction in which we operate.
Netskope respects your privacy and is committed to protecting the personal information you share with us, please refer to Netskope's Privacy Policy for more details.
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