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Senior Marketing Manager

2 months ago

Mumbai, India Oliver Wyman Group Full time

Oliver Wyman is a global leader in management consulting. With offices in more than 70 cities across 30 countries, Oliver Wyman combines deep industry knowledge with specialized expertise in strategy, operations, risk management, and organization transformation. The firm has more than 5,000 professionals around the world who work with clients to optimize their business, improve their operations and risk profile, and accelerate their organizational performance to seize the most attractive opportunities. Oliver Wyman is a business of Marsh McLennan [NYSE: MMC]. For more information, visit www.oliverwyman.com

Oliver Wyman is a wholly owned subsidiary of Marsh & McLennan Companies [NYSE: MMC]. For more information, visit www.oliverwyman.com.

Oliver Wyman is now looking to recruit a  Senior Marketing Manager (IMEA Capabilities Lead) in India

This role can be based out of our Mumbai or Gurugram office.

Oliver Wyman is proud to bring deep industry expertise across all the major industries in IMEA.   Oliver Wymanâs Capabilities encompass themes such as climate & sustainability, digital, restructuring, and are what we sell to our clients across a variety of industries.

To support our exciting growth trajectory in the India, Middle East & Africa region, we are seeking a highly experienced and results-driven Senior Marketing Manager to join our team as Capabilities Marketing Lead for Oliver Wyman IMEA. Additionally, based in India, the successful candidate will also serve as our India Country lead in the IMEA Marketing team, working closely with the Head of Marketing, India Partners and fellow IMEA Marketing team members in order to strategise and deliver India-specific campaigns across client-, candidate and colleague touchpoints.

The successful candidate will play a crucial role in driving our marketing efforts, establishing our brand presence, supporting the Capabilities practices, and advancing our expanding ambitions in the exciting growth markets of India, the Middle East & Africa. Candidates with professional services expertise is essential, ideally in management consulting, who can leverage their industry knowledge to effectively enhance positioning our organization in the Indian market.

Responsibilities:

  • Collaborate with IMEA Head of Marketing, India business leadership, and Capabilities business leaders to develop a go-to-market strategy.

  • Devise a plan for presenting our Capabilities in the IMEA market, in collaboration with global counterparts.

  • Manage end-to-end marketing campaigns, encompassing online and offline channels, events, thought leadership content, social media, and PR activities, to enhance brand visibility and generate inbound interest in IMEA and the Indian market.

  • Identify, develop, and manage programmatic intersections across industries, capabilities, and platforms.

  • Contribute to marketing community team meetings and planning sessions, including cross-functional collaboration with other firm functions.

  • Tailor local and interpret global marketing strategies for the Indian market, aligning them with overall business objectives.

  • Act as the primary point of contact and marketing lead for all India-related initiatives, ensuring integration with cross-functional teams.

  • Represent Oliver Wyman India interests in internal global marketing forums and identify synergies with global campaigns.

  • Identify opportunities for strategic partnerships and investments.

  • Utilize market insights to identify target consumer interest areas and emerging industry trends.

  • Monitor, measure, and analyze marketing initiative effectiveness using CRM and reporting tools, aiming for continuous improvement.

  • Communicate campaign objectives, plans, milestones, and results with relevant stakeholders.

  • Build and maintain strong relationships with key stakeholders, both internal and external.

  • Support India recruitment and talent brand campaigns in collaboration with the IMEA Marketing team.

  • Oversee local marketing operations and manage relationships with local agencies/vendors as we expand the India marketing support function.

Requirements:

  • Bachelor's degree in Marketing, Business, or a related field; MBA or advanced degree preferred.

  • Proven 12-15 years of senior marketing experience within professional services, preferably in management consulting.

  • Extensive experience developing and executing successful marketing strategies and campaigns in India, demonstrating deep understanding of local dynamics, cultural nuances, and consumer behavior.

  • Strong leadership and project management skills, collaborating effectively with cross-functional teams to drive initiatives from concept to execution.

  • Excellent written and verbal communication, fluency in English is a must.

  • Team management experience.

  • Analytical mindset, utilizing data-driven decision-making and deriving actionable insights from marketing metrics.

  • Strong organizational skills, attention to detail, and ability to manage multiple projects in a fast-paced environment.

  • Proficiency with digital marketing platforms, CRM systems, and marketing automation tools.

  • Experience in a matrixed, international environment.

  • Self-starter who can work independently and with remote teams.

  • Prior experience in or with India and familiarity with the local professional services landscape is essential.

  • Willingness and ability to travel internationally occasionally.

If you are a dynamic, creative and strategic marketing professional with a passion for driving growth and have a proven track record in professional services, we invite you to join our team as the IMEA Capabilities Lead â Senior Marketing Manager.

Note: This job specification is a general outline and may be adjusted or modified based on specific organizational requirements and needs.

Why join us at Oliver Wyman?

At Oliver Wyman, we lead with heart - we love what we do and have fun while we do it We also strive for breakthroughs by questioning, seeking diverse perspectives, and finding powerful and sustainable solutions. If you share these values and want to work as one and own our impact at the same time, be brave and achieve the amazing with us

  • Weâre individuals who are self-starting, motivated, energetic, entrepreneurial about what we do

  • We have the common aspiration to have an impact, leave a legacy and change the world. We have no interest in running a steady-state business. We want to build, grow and shape the environment around us

  • We value an environment where every member of Oliver Wyman is encouraged and expected to voice his or her opinion

  • We believe that to create a true meritocracy we need to remove artificial barriers to opportunity

  • We value people whose lives balance work and non-work activities because we believe they are both more interesting colleagues and are able to make better contributions to the Firm.

  • We push ourselves hard to deliver excellence, but we also work to extract the maximum benefit from the flexibility of a project-based business. We provide the ability to take career breaks for personal or family reasons. We fundamentally value each otherâs time and are sensitive to how it is used. We are an output not input-based culture, have respect for peopleâs personal decisions, and believe that one's workload must be sustainable. We seek balance for ourselves and our colleagues.

To learn more, please follow us on Facebook, LinkedIn or Twitter: OliverWyman. www.oliverwyman.com/careers

Marsh & McLennan Companies and its Affiliates are EOE Minority/Female/Disability/Vet/Sexual Orientation/Gender Identity employers.

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