Customer Relationship Management Executive

4 days ago


Kolkata, India Spencer's Retail Full time

🚀 Join Our Team — CRM Executive (Marketing Communications): E-Commerce | Spencer’s Retail (RPSG Group) 🚀About UsSpencer’s Retail, part of the RPSG Group, is a leading multi-format retailer with a strong presence in food and grocery. As we expand our quick commerce grocery platform, Jiffy, we’re looking for a CRM Executive / Marketing Assistant to help drive engaging customer communication strategies.What You’ll DoPlan and execute CRM campaigns to boost customer engagement, retention, and conversions.Coordinate with design and content teams for creative and copy requirements.Manage campaigns across Push, Email, WhatsApp, and In-App notifications.Analyze campaign performance (CTR, CVR, retention rate, churn rate, etc.) and share actionable insights.Collaborate with marketing, product, and analytics teams to enhance user experience and campaign effectiveness.Maintain CRM data hygiene and identify automation/personalization opportunities.Who We’re Looking ForFresher Graduates with internship experience in marketing communications or CRM are welcomeStrong writing and editing skills — ability to adapt tone and style for diverse audiences.Basic understanding of CRM or campaign management tools (WebEngage, MoEngage, etc.) is a plus.Data-driven mindset with proficiency in Excel / Google Sheets.Eye for detail, timing, and creativity in communication.Why Join UsYou’ll be part of a fast-growing digital team shaping customer journeys for one of India’s leading retail brands. If you’re passionate about customer engagement, communication strategy, and marketing innovation — we’d love to meet you



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