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Demand Generation Manager

3 months ago

Ahmedabad, India ActionEdge Research Services Full time

What are we looking for?

We are looking for a dynamic Demand Generation Manager to assist with our business growth.


Role and responsibilities:


  • Minimum 6-7 years of experience in marketing driven demand generation.
  • Take complete ownership of demand generation targets.
  • The responsibilities would be two-fold:

a) Develop and execute multi-channel paid campaigns for customer acquisition, utilizing platforms such as LinkedIn and Google Ads.

b) Develop, launch and manage email marketing campaigns to generate a pipeline of qualified leads from new and existing accounts.

  • Conduct A/B testing and experiments to improve conversion rates and user engagement.
  • Monitor and report on B2B budget performance, making necessary adjustments for optimized campaign outcomes.


Candidates must have:


  • Excellent written and verbal communication skills.
  • Experience with developing and executing B2B demand generation campaigns and achieving pipeline/conversion targets.
  • Experience with marketing analytics tools and platforms, such as Google Analytics, Google Ads Editor, SEMrush, and others.