Inside Sales Executive

Location: Kochi

Employment Type: Full-time

Experience: 1–3 years in Inside Sales or Customer Success preferably in Interior/Construction firms

About Kolo

Kolo is a B2C hyperlocal marketplace and advisory platform for home construction and interiors.

Our mission is to empower homeowners to make the right choices for their dream homes by combining:

• Deep evaluation of professionals and products,
• Price-quality benchmarking, and
• End-to-end guidance through the entire home-building journey.

Our flagship program, Kolo SmartSelect, helps Kochi homeowners save lakhs while ensuring best-in-class quality by guiding them through a structured selection process for designs, interior firms and home interior products.

Role Overview

As an Inside Sales Executive, you will be the first point of contact for homeowners in Kochi exploring interior projects. Your role is to consult, educate, and convert leads into SmartSelect customers, providing clarity amidst the overwhelming decisions homeowners face around designers, contractors, and product choices.

Key Responsibilities

1. Lead Conversion & Consultative Sales

• Engage with inbound leads from marketing channels, Kolo Live sessions, apartment group campaigns, and referrals.
• Understand homeowner needs deeply — from design concepts to product selection and contractor evaluation.
• Position Kolo SmartSelect as the most comprehensive solution for all their interior needs.
• Drive consultative selling, focusing on value, quality, and peace of mind, not just price.
• Achieve and exceed monthly conversion and revenue targets.

2. Homeowner Education

• Simplify the complex world of interiors:
• How to choose designers who fit their style and budget,
• How to compare contractors for reliability and cost-effectiveness,
• How to select the right products — kitchens, wardrobes, finishes — based on deep evaluation data.
• Explain SmartSelect packages (Vision, Clarity, Guide) clearly and build confidence in Kolo’s process.
• Handle objections and show homeowners ROI on SmartSelect fees through savings and quality assurance.

3. Pipeline & CRM Management

• Maintain accurate, up-to-date records of all leads, follow-ups, and conversion stages in the CRM.
• Prioritize leads for faster closure and smooth hand-off to advisory and fulfillment teams.
• Share weekly reports on funnel performance and homeowner trends.

4. Market Feedback & Insights

• Gather insights from conversations to identify gaps in product and service offerings.
• Be the voice of the homeowner internally, helping Kolo continuously improve.

RequirementsExperience:

• 1–3 years of inside sales experience in home interiors, real estate, lifestyle products, insurance, or other high-ticket B2C categories.
• Freshers with exceptional communication skills and strong drive are welcome to apply.

Skills & Attributes:

• Strong verbal and written communication in English and Kannada (Hindi is a plus).
• Consultative mindset – ability to deeply understand customer needs and guide decision-making.
• Familiar with CRM tools and disciplined in pipeline management.
• High ownership, persistence, and hunger to exceed sales targets.

Key Performance Indicators (KPIs)

• Monthly Conversions: Number of homeowners upgraded to SmartSelect.
• Revenue Targets: Achieving city revenue goals.
• Lead Conversion Rate: % of qualified leads converted to paying customers.
• Homeowner Satisfaction: Measured through surveys and repeat referrals.
• Cross-Sell Success: Uptake of product catalog purchases (modular kitchens, wardrobes, etc.).

Why Join Kolo

• Opportunity to work on end-to-end interiors, spanning designers, contractors, and products.
• Competitive salary with aggressive performance incentives.
• Career path to Team Lead or City Sales Manager roles as the team scales.

Compensation

• CTC: ₹4.5L – ₹6.5L per annum (fixed + performance-based incentives).
• Incentives: Highly rewarding, linked directly to conversions and revenue growth.