Senior Media Buyer

4 weeks ago

Mumbai, India BussinessLab Full time

About Us: Bussiness lab is a leading digital marketing agency.

Bussiness Lab, is business development business process outsourcing and marketing support

service provider. Our dedicated management team has extensive experience in building and

supporting companies for the purpose of marketing support, lead generation, Business

Development, handing sales & even managing your customer service. We have helped

businesses achieve and excel their sales and marketing goals and we can make it happen for

your business too

About the role: Senior Media Buyer


We are looking for a skilled Media Buyer who can design advertisement strategy for

different industries, optimize ad exposure and add value to the campaign strategies.

Responsible for delivering a positive return on ad spend to each and every client

simultaneously growing agency revenue through deft execution of performance strategies on

various platforms across the digital marketing spheres including but not limited to social

media ads, search media ads, market place ads, display ads and native ads. The responsibility

will include creating and executing marketing campaigns, and extracting and analysing data

across multiple channels.


Responsibilities:


Conducting market research and analysing demographics, media usage,

psychographics, and buying patterns to define the target audience and campaign

requirements.

Proofreading advertising material before launching campaigns.

Coordinating and overseeing the development and launch of campaigns

Run Google Ads, and Fb ads and manage complete responsibility of Google and Social

media ads with an advanced understanding of marketing, and funnels, and comfortable

with Google and Facebook Campaigns Strategy, optimization, and Analytics.

Creating & Managing Multiple Campaigns with the Right Ad Copy, optimizing the ad

copy, and landing pages for the best quality leads

Must Have an experience in running lead generation, sales ads and having generated

revenue through them.

Executing Sales campaign and budget optimization.

Data analysis and evaluating the effectiveness of each and every campaign to build successful

future campaign strategies.

Collaborate with cross-functional teams to develop creative solutions to address client’s

business challenges.


Requirements:


You have 5+ years in Paid Media buying.

Prior Experience in Running Sales based Google or Facebook Advertising Campaigns.

Good understanding of media analytics tools such as Google Analytics, and strong

computer skills with programs such as MS Office, Google Suite

The ability to collaborate with others and work as part of a team.

Exceptional organizational and project management skills.

Strong communication and networking abilities.

6 days working with 1 week off. (Weekly off will be on Sunday)

CTC - Upto 12 LPA

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