Business Growth Specialist and Strategist

2 weeks ago

Hyderabad, India Tutorac Full time

About Us:


Tutorac is World's First of its kind Online Classroom Platform that bridges the gap between the Learners & Tutors Globally. Tutorac is a peer-to-peer ed-tech platform designed to connect learners and tutors together that does two key things: For learners, it can help them increase career prospects and provide access to best of the industry education; for tutors, it gives a platform to share their knowledge with not only their local area but the world as well, with an easy-to-manage solution, enhancing earning opportunities with just a small whilst earning this income.


We are seeking a highly motivated and experienced Business Growth Specialist and Strategist to lead our growth efforts. The ideal candidate will be a strategic thinker with a proven track record in building and executing effective growth strategies. They should have a deep understanding of the Edtech or SaaS industry, and the ability to drive initiatives that align with our company's mission and goals.


If you're a self-starter, adaptable to change, and a go-getter with a zeal to grow the business, you'll fit right in with our dynamic team.



Responsibilities:


  • Lead the development and execution of innovative growth & holistic marketing strategies to expand the reach and user base making sure the engagement and acquisition is maintained.
  • Analyze market trends and ideate & pilot new channels for growth.
  • Oversee the entire growth lifecycle from conceptualization, budgeting, planning, to execution, ensuring alignment with business goals.
  • Design and execute go-to-market strategies for new products and services, ensuring a successful launch and sustained growth.
  • Lead the development of the company's brand identity, positioning, and messaging to ensure a strong and consistent brand presence.
  • Conduct market research to identify emerging trends, opportunities for expansion, and potential areas for product development or enhancement.
  • Monitor and analyze performance metrics to understand the effectiveness of growth strategies and make data-driven decisions.
  • Collaborate with cross-functional teams, including product, marketing, and operations, to ensure seamless implementation of growth initiatives.
  • Stay updated with the latest industry trends and competitor strategies to ensure Tutorac remains a market leader.
  • Monitor, analyze, and report on the performance of growth strategies, adjusting plans as necessary to achieve targets.
  • Manage the growth area, providing support to ensure project milestones and KPIs are met.
  • Facilitate partnerships and collaborations that could expand Tutorac's reach and user base.
  • Establish and nurture relationships with external partners like media outlets, agencies, and influencers; represent the organization at events and conferences as required.
  • Additional adhoc responsibilities as deemed fit by the management.



Education, Skills and Competency:


  • Bachelor's or Master's degree in Marketing, Business, or related fields; MBA is a plus.
  • At least 5 years of proven experience in business development plus growth strategy, growth hacking, or a similar role, with a proven track record of scaling businesses in a tech or SaaS industry.
  • Strong track record of developing and implementing successful marketing strategies.
  • Strong analytical skills with experience in data analysis tools and metrics with KPI tracking.
  • Excellent communication, interpersonal, and project management skills.
  • Creative and innovative thinker with the ability to identify and pursue new growth opportunities.
  • Demonstrated ability to work in a fast-paced, high-growth startup environment, collaboratively across teams and with senior management.
  • Familiarity with CRM softwares and Google Analytics.
  • Ability to work in a fast-paced, dynamic environment and adapt to changing priorities.
  • Knowledge of digital marketing and social media platforms is a big plus.
  • Passion for e-learning and SaaS is a big plus.

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