Google Ads Expert
4 days ago
Job Title: Google Ads Expert
Company Overview:
We are a dynamic and forward-thinking agency looking to revolutionize our approach to online advertising. We are seeking a Google Ads Expert to manage and optimize our search engine marketing efforts and drive our performance to new heights.
Job Description:
The Google Ads Expert will be responsible for developing, implementing, and managing our Google Ads strategy to increase visibility and drive conversions. This role requires an analytical mind and a detailed understanding of Google Ads optimization best practices.
Responsibilities:
- Plan, develop, and execute comprehensive Google Ads campaigns across search, display, and video platforms.
- Conduct keyword research and selection for pay-per-click campaigns.
- Analyze and optimize campaigns to increase return on investment (ROI).
- Monitor and report on key performance indicators (KPIs) such as clicks, impressions, click-through rates, and conversion rates.
- Manage campaign expenses, stay on budget, estimate monthly costs, and reconcile discrepancies.
- Test and optimize ads and landing pages to improve efficiency and effectiveness.
- Collaborate with internal teams to align Google Ads strategies with other marketing initiatives.
- Keep up to date with PPC and SEM trends and strategies, including best practices, and industry research.
Qualifications:
- Proven experience as a Google Ads Manager or PPC Manager.
- Strong understanding of SEM, specifically Google Ads management.
- Google Ads certification is a must.
- Experience with data analysis and reporting tools.
- Knowledge of analytics tools like Google Analytics.
- Excellent skills in managing moderate to large scale PPC budgets.
- Strong attention to detail and the ability to manage multiple projects simultaneously.
- Excellent communication and team collaboration skills.
Salary - Upto 8LPA.
Shift - Canadian Shift
Must use your own device.
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