Lead Generation Specialist
1 day ago
Job Title : Lead Generation Specialist
Location: Bangalore
Experience: 2- 6 Years
About TripGain:
Founded in 2015, TripGain is a leading innovator in business travel and expense management, with a global presence in the US, UK, and Dubai. Trusted by over 300 corporates and serving 100,000+ business travelers, we are transforming how organizations manage travel with AI-powered SaaS solutions.Our technology streamlines processes, optimizes expenses, and provides businesses with full visibility into their travel spend, all while offering a customer-first approach. As a tech-driven company, we are shaping the future of the Travel & Expense industry and helping businesses achieve greater efficiency and cost savings.
Join TripGain to be part of a dynamic team revolutionizing the business travel experience
Job Summary:
As a Lead Generation Specialist, you will be responsible for identifying and qualifying potential leads through various channels, LinkedIn outreach, email marketing, and attending industry events. You will work closely with the sales team to ensure that qualified leads are passed along for further engagement, ultimately driving the growth of the business.
Roles and Responsibilities:
- Lead Generation via Cold Calling and LinkedIn: Proactively generate qualified leads through cold calling and LinkedIn outreach using LinkedIn Sales Navigator and other relevant platforms.
- Identify and Strategize Lead Sources: Research and identify new sources for generating leads and implement strategies to find qualified prospects.
- Email Marketing & Follow-up: Send targeted marketing emails, follow-up emails, and ensure proper lead nurturing.
- Attend Exhibitions and Tradeshows: Represent the company at industry events, exhibitions, and tradeshows to generate new leads and expand the company’s network.
- Collaboration with Sales Team: Work closely with the sales team to ensure a smooth handover of qualified leads and contribute insights for improving lead conversion rates.
- Database Management: Maintain and manage CRM databases to ensure all leads are accurately tracked, segmented, and nurtured.
Required Skills and Professional Expertise
- Proven experience in lead generation, particularly in the SaaS, software, or ERP industry.
- Proficiency in LinkedIn, Sales Navigator, and email marketing tools.
- Strong communication skills—both spoken and written, with the ability to engage prospects effectively.
- Solid experience in market research, database management, and lead qualification processes.
- Strong collaborative skills to work closely with the sales team to align on lead qualification criteria and sales strategies.
- Knowledge of CRM tools (e.g., Salesforce, HubSpot)
Preferred Qualifications:
- Experience selling SaaS, Software, or ERP solutions to businesses.
- Familiarity with marketing automation tools and CRM systems for lead tracking and nurturing.
Why Join Us:
- Work in a dynamic and rapidly growing SaaS company.
- Competitive salary and benefits package.
- Opportunities for career advancement and professional growth.
- Collaborative, supportive work environment.
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