Paid Media Manager

Found in: Appcast Linkedin IN C2 - 1 week ago

Gurugram, India Nothing Full time

Who are we?

Here at Nothing, we're building a world where tech is fun again. Remember a time where every new product made you excited? We're bringing that back.

To get there we're gathering the creative and the curious. Those that are passionate enough to question the old and embrace the new. In return, you'll be part of a movement. Contributing to a global ecosystem of products that bring joy to people's lives.

In less than four years, we’ve sold over 2 million products worldwide, including Phone (1), which was listed on Time Magazine's Best Inventions of 2022 for Innovative Smartphone Design. In 2023, we released two second-generation products: the powerful audio companion Ear (2) and the highly anticipated Phone (2), marking our US debut. We also launched CMF by Nothing, our sub-brand focused on making wonderful design accessible to all. In March 2024, we welcomed our third smartphone, Phone (2a). A powerfully unique device that enables even more people to experience the best of Nothing innovation.

Our Culture

Radical spirit drives everything we do and spans seven offices around the globe. Our 4 core values sit at the heart of everything we do:

Be the change - we are proactive, action orientated and drive change, stepping outside of our comfort zone

Pride in the product - we obsess over detail, always improving and staying curious about tech and the world

Thrive on Diversity - we welcome differences, listen & communicate with respect and collaborate to build strong teams

Survive - we empower everyone to act as an owner and understand the business as a whole which leads to delivering exceptional results

If that sounds like something you'd like to be part of, read on...


What you’ll do:

  • Developing, executing, and optimizing paid digital marketing campaigns across various channels such as paid search, display, and social advertising
  • This involves:
  • Conducting in-depth keyword and website research, ad grouping, and audience targeting
  • Providing ongoing insights into campaign performance and evaluating relevant KPIs
  • Overseeing and managing the overall paid media budget
  • Building out media buys and overseeing the day-to-day execution of paid media campaigns
  • Working with the Marketing director on the annual media strategy
  • Collaborating cross-functionally to align paid media strategies and goals with the broader marketing and business objectives. This includes:
  • Working with other teams like SEO, content, and analytics to develop integrated digital marketing strategies
  • Communicating campaign plans and performance to relevant stakeholders
  • Staying up-to-date on industry best practices, new technologies, and platform advancements to continuously improve paid media efforts.
  • Work with designers on creatives and create copy for all social media posts

What we are looking for:

  • 7-8 years of work experience Bachelor's degree in media agency or client side
  • Experience managing large budgets and campaigns across multiple traditional and digital advertising channels including paid search, paid social, display, retargeting, video, etc.
  • A deep understanding of digital marketing tactics across channels including SEO, social, email, PR etc.
  • Experience with programmatic platforms and media buys
  • Expertise in Google Analytics, Adobe Analytics, and Google Tag Manager
  • Strong knowledge and experience working with Google Ads and Bing Ads
  • Knowledge of Facebook Ads Manager or other Social Media Marketing Tools
  • Advanced knowledge of Excel and Google Analytics
  • Strong analytical and critical thinking skills with the ability to leverage data to make intelligent, actionable business decisions

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