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Brand Manager
3 months ago
About the role:
As a Brand Manager, you’d be responsible for building the brand in India across channels.
We are looking for an enthusiastic person responsible for the development, implementation, and execution of marketing strategies for a brand. They will work with a variety of stakeholders, including horizontal marketing function.
What you’ll do:
- Develop local marketing campaigns that serve the product/brand-related objectives
- Craft crisp briefs for the brand & creative team for the development of assets
- Cross-function with the team of local and global designers/copywriters to get the assets ready for the market
- Liaise with the local online and offline sales team to develop plan/assets
- Adhere to creative guidelines laid out by the global team to ensure consistency
- Work closely with the e-commerce partner to develop and facilitate asset creation
- Conceptualize and execute the ATL & BTL campaigns across touchpoints
- Measure and report on the effectiveness of marketing campaigns
- Be well versed with the digital trends and capitalize on the opportunities
What we are looking for:
- Postgraduate in marketing, business, or a related field from an accredited college or university
- 4-6 years of experience in marketing or brand management
- Strong analytical and problem-solving skills
- Who is a great communicator to liaise with different teams across the world
- Ability to work independently and as part of a team
- Who is capable of working in an exciting yet high-pressure hustling environment
- Who has an interest in the space of design, art, technology, fashion, culture, music, etc.
- And lastly, we are looking for someone who is hungry to develop within a developing company