Senior Executive

2 days ago

Gurugram, India WanderOn Full time

Job Title: Senior SEO Content Writer – Travel Industry


Company Name : WanderOn Experience Pvt. Ltd.


Location: Gurugram


Experience Required: 3+ Years


Job Description:


We are seeking a talented and experienced Senior SEO Content Writer with over 3 years of experience in creating travel-related content. In this role, you will craft engaging, SEO-optimized content that showcases our domestic and international travel packages, improving our search engine rankings and driving traffic to our website. You will work closely with the SEO and marketing teams to produce content that attracts potential customers, enhances our online presence, and supports our business goals.


Key Responsibilities:


- Write and optimise high-quality, SEO-driven content for websites, blogs, landing pages, and social media channels, specifically focused on domestic and international travel packages.

- Conduct in-depth keyword research to identify opportunities for ranking improvement and traffic growth.

- Develop travel-related content that is informative, engaging, and designed to attract the target audience.

- Collaborate with the SEO and marketing teams to implement content strategies that align with business goals.

- Create and update meta titles, descriptions, alt tags, and other on-page SEO elements.

- Write compelling, conversion-focused content for travel package descriptions, destination guides, and travel itineraries.

- Monitor website analytics and SEO performance to identify trends and make data-driven improvements to the content strategy.

- Keep up-to-date with travel trends, SEO best practices, and search engine algorithms to ensure our content remains competitive.

- Proofread and edit content to ensure accuracy, consistency, and adherence to brand voice.

- Assist in developing content for email marketing, ads, and other digital platforms to complement SEO efforts.


Requirements:


- 3+ years of experience in SEO content writing, preferably in the travel industry.

- Strong understanding of SEO principles, keyword research, and content optimizationSE techniques.

- Proven track record of improving organic search rankings and driving traffic through content.

- Experience writing about both domestic and international travel destinations.

- Proficiency in using SEO tools such as Google Analytics, SEMrush, Ahrefs, or Moz.

- Excellent writing, editing, and proofreading skills with an eye for detail.

- Familiarity with content management systems (CMS) such as WordPress.

- Ability to write engaging, customer-focused content that drives conversions.

- Strong research skills, especially for travel destinations and experiences.


Preferred Qualifications:


- Experience working in the travel industry or with travel-related content.

- Knowledge of social media and email marketing strategies.

- Familiarity with HTML and basic technical SEO principles.

- Experience in creating content for different travel audiences (families, solo travelers, luxury, budget, etc.).


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