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Digital Marketing Specialist

1 month ago

Kolkata, India Pranshakti Full time

Company Description:


A group of companies dealing in holistic wellness, lifestyle, fashion & beauty:

1. PRAN SHAKTI WELLNESS- Ayurvedic wellness,

2. PRAN SHAKTI FASHION & BEAUTY- Toni&Guy Hairdressings,

3. PRAN SHAKTI LIFESTYLE- Kidswear Garment’s manufacturing.


Role Description

This is a full-time on-site role for a Social Media Marketing Specialist in Kolkata. The successful candidate will be responsible for overseeing the development and execution of digital marketing campaigns, analyzing data insights, managing social media platforms, and collaborating with cross-functional teams to drive online engagement and growth.


Qualifications

  • Proficiency in digital marketing tools and platforms such as Google Analytics, SEO, SEM, and Social Media Ads
  • Strong analytical skills to interpret and translate data into actionable strategies
  • Excellent communication and interpersonal skills for engaging with online audiences
  • Creative thinking and problem-solving abilities to innovate digital campaigns
  • Bachelor's degree in Marketing, Communication, or relevant field
  • Prior experience in digital marketing roles