Senior Executive- SEO
1 month ago
Function:
1. Perform in-depth keyword research to identify high-potential keywords for website optimization.
2. Build comprehensive lists of targeted keywords aligned with business goals.
3. Conduct analysis of existing meta tags and implement optimizations for improved search engine visibility.
4. Write or rewrite meta tags to enhance click-through rates and search rankings.
5. Run technical audits to identify and address issues affecting website performance with the technical team to implement necessary fixes based on audit findings.
6. Assist in optimizing blog content for SEO purposes, ensuring alignment with keyword strategies.
7. Work closely with the content team to integrate SEO best practices into new and existing blog content.
8. Create off-page submission content for social bookmarking, classifieds, directories, and local directories.
9. Execute submission processes to enhance backlink profiles and increase online presence.
10. Implement best practices for link building to improve website authority.
11. Proactively seek and secure high-quality inbound links from relevant sources.
12. Utilize experience with WordPress and e-commerce platforms for effective SEO implementation.
13. Ensure SEO strategies are tailored to the specific needs of WordPress and e-commerce websites.
14. Compile and generate monthly reports detailing key performance indicators, including traffic metrics, keyword rankings, and backlink profiles.
Research and Ideas:
1. Competitive and industry analysis to identify trends, SEO best practices, and technology and explore opportunities for experimentation
2. Research on cutting-edge technology to inspire innovative breakthroughs
Communication:
1. Maintaining regular and clear internal communication
2. Promptly responding to emails
3. Establish and maintain effective communication with clients, understanding their goals and incorporating feedback into SEO strategies
Discipline and Timelines:
Prioritize tasks across various brands ensuring the timely & accurate delivery of client work.
Skill Sets:
1. UG - Any Graduate - Any Specialization OR PG - Any PG Course – Any Specialization; Post Graduation Not Mandatory
2. 0-1.5 years of experience. Digital agency experience preferred
3. Possess excellent written & verbal communication skills and competency in MS Office products
4. Proficiency in SEO tools and analytics platforms.
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