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SEO Executive

4 weeks ago

Mumbai, India Knya Full time
Job Title: SEO Executive
Location: Mumbai, India

About Knya:
Knya is India’s leading online medical apparel brand. The brand was founded in 2021 by the
husband-wife duo, Vanshika and Abhijeet Kaji. The vision of Knya is to fill in the gap of
functional and fashionable medical apparel for the medical industry across the country at
multiple levels. Knya has raised seed funding, led by DSG Consumer Partners, with
participation from the promoter family of Narayana Health and Cipla Health amongst others.
Since its inception, Knya products have been delivered to 900+ cities and 200+ medical
institutes across India.

About the role :
We are seeking a detail-oriented and proactive SEO Executive to join our team. The ideal
candidate will be responsible for implementing and managing search engine optimization
strategies to increase website visibility and improve organic search rankings. The SEO
Executive will work closely with the marketing team to execute SEO initiatives, analyze website
performance, and identify opportunities for optimization.

Roles and responsibilities :
On page
● Develop and execute SEO strategies to enhance website visibility and drive organic
traffic.
● Conduct keyword research to identify target keywords and optimize website content.
● Optimize on-page elements such as meta tags, headers, and internal linking structure.
● Monitor website performance using tools like Google Analytics, Search Console,
Off page
● Implement off-page SEO tactics including link building and outreach initiatives
● Research and analyze competitor advertising links
● Develop and implement link building strategy.
Skills required:
● Strong attention to detail with an analytical mind and problem-solving attitude
● Ability to work with teams
● Ability to adapt to new tools and software
● Google Analytics Power User
● Outstanding, clear communication

Tools to master:
● Google Analytics
● SEMRush
● Screaming Frog
● Google Search Console
● Google Docs, Slides, Sheets | Excel, Word, Powerpoint

If you are passionate about SEO and eager to make a meaningful impact in a dynamic and collaborative environment, we invite you to apply for the SEO Executive position.
Apply now by sharing your resume at hr@knya.in to join our team as the SEO Executive
at Knya.

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