Content Creator/Influencer

2 weeks ago


Bangalore Urban, India Publicis Groupe Full time

Job Description

Creating content: Create engaging and visually appealing content for Instagram and other social media platforms. This can include text, videos, and images.

Developing strategies: Create and execute marketing campaigns and strategies that align with the brand's goals.

Writing and curating content: Writing and curating content for influencer campaigns.

Ideating, filming and editing content.

Keeping up with trends: Keeping up with emerging trends, technologies, and influencers.

Developing a brand voice: Refining the tone, style, and values that content communicates to build brand recognition and trust with the audience

Collaborating: Work with marketing teams to ensure content is relevant and helps the company achieve its goals.

Writing copy: Write copy that matches the posts and publications.

Scheduling: Schedule posts according to a social media content calendar.


Requirements

Content quality: Create content that is captivating and has good technical quality, such as resolution and dimensions. Instagram's algorithm prioritizes original, un-watermarked content. Able to shoot and be comfortable infront of the camera.

Audience engagement: Have an audience that engages with your content by asking questions, sharing posts, and liking comments.

Content creation: Be able to create content that stands out and stops people from scrolling.

Account optimization: Optimize your Instagram account, including your handle, name, bio, and profile picture.

Authentic relationships: Cultivate authentic relationships with your audience.

Expertise: Convey your expertise or authority on a particular topic.

Hashtags: Use hashtags to increase your engagement rate and boost your brand promotion activity.



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