Content Creator/Influencer

2 months ago

bangalore, India Publicis Groupe Full time

Job Description

•

Creating content: Create engaging and visually appealing content for Instagram and other social media platforms. This can include text, videos, and images.

•

Developing strategies: Create and execute marketing campaigns and strategies that align with the brand's goals.

•

Writing and curating content: Writing and curating content for influencer campaigns.

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Ideating, filming and editing content.

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Keeping up with trends: Keeping up with emerging trends, technologies, and influencers.

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Developing a brand voice: Refining the tone, style, and values that content communicates to build brand recognition and trust with the audience

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Collaborating: Work with marketing teams to ensure content is relevant and helps the company achieve its goals.

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Writing copy: Write copy that matches the posts and publications.

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Scheduling: Schedule posts according to a social media content calendar.


Requirements

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Content quality: Create content that is captivating and has good technical quality, such as resolution and dimensions. Instagram's algorithm prioritizes original, un-watermarked content. Able to shoot and be comfortable infront of the camera.

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Audience engagement: Have an audience that engages with your content by asking questions, sharing posts, and liking comments.

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Content creation: Be able to create content that stands out and stops people from scrolling.

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Account optimization: Optimize your Instagram account, including your handle, name, bio, and profile picture.

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Authentic relationships: Cultivate authentic relationships with your audience.

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Expertise: Convey your expertise or authority on a particular topic.

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Hashtags: Use hashtags to increase your engagement rate and boost your brand promotion activity.

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