Google Display Marketing Specialist

3 weeks ago

Noida, India Media Goats Full time

We are seeking an experienced Google Display Marketing Specialist to join our marketing team. The ideal candidate will have a proven track record of creating, managing, and optimizing successful Google Display campaigns that generate leads and drive sales. You will be responsible for planning, executing, and analyzing Google Display campaigns, focusing on achieving business objectives.


Key Responsibilities:

  • Plan, create, and manage Google Display campaigns with a focus on lead generation and sales growth.
  • Conduct in-depth keyword research, audience targeting, and ad copy development to maximize campaign performance.
  • Monitor and optimize campaigns to improve key performance metrics such as click-through rates (CTR), conversion rates, and cost per acquisition (CPA).
  • Collaborate with the design team to create engaging display ad creatives that align with our brand and resonate with our target audience.
  • Perform A/B testing on ad creatives, landing pages, and audience segments to identify opportunities for improvement.
  • Generate regular performance reports, providing insights and recommendations for continuous improvement.
  • Stay up-to-date with the latest trends and best practices in Google Ads and digital marketing.


Qualifications:

  • Bachelor's degree in Marketing, Business, or a related field.
  • Minimum of 1-2 years of experience in digital marketing, with a focus on Google Display advertising.
  • Proven experience in lead generation and driving sales through Google Display campaigns.
  • Strong analytical skills with the ability to interpret campaign data and make data-driven decisions.
  • Proficiency with Google Ads, Google Analytics, and other relevant marketing tools.
  • Excellent communication and collaboration skills.
  • Ability to work independently and as part of a team.
  • Google Ads certification is a plus.


What We Offer:

  • Competitive salary and benefits package.
  • Flexible work environment, including remote work options.
  • Opportunities for career growth and advancement.
  • A supportive and collaborative team culture.

How to Apply:

If you're passionate about digital marketing and have a proven track record of success with Google Display campaigns, we'd love to hear from you. Please submit your resume, a cover letter, and examples of successful Google Display campaigns you have managed to simran@mediagoats.agency.

Media Goats is an equal opportunity employer. We celebrate diversity and are committed to creating an inclusive environment for all employees.






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