Social Media Account Executive

2 weeks ago


Noida, India Modifyed Digital Full time

As a Social Media Accounts Executive, you’ll be responsible for managing multiple client accounts, developing engaging content, and executing social media strategies to enhance brand visibility and engagement. You will work closely with clients and internal teams to ensure campaigns are on-brand, on-target, and aligned with each client’s goals.


Key Responsibilities:
  • Account Management: Serve as the main point of contact for assigned client accounts, maintaining strong client relationships and clear communication.
  • Content Planning and Scheduling: Develop monthly content calendars and coordinate with the creative team to ensure timely production and posting of high-quality content.
  • Social Media Strategy Execution: Implement social media strategies to achieve client objectives, including increasing brand awareness, engagement, and follower growth across platforms (e.g., Instagram, Facebook, Twitter, LinkedIn).
  • Performance Monitoring and Reporting: Track key performance metrics (engagement, reach, impressions) and provide monthly reports with actionable insights for clients.
  • Community Management: Monitor client social media pages for comments and messages, engaging with the community, and responding to customer inquiries in a timely, on-brand manner.
  • Trend Analysis and Competitor Research: Stay up-to-date with social media trends, platform updates, and competitor activities to make strategic recommendations for client accounts.
  • Internal Coordination: Work closely with design, content, and strategy teams to ensure all content aligns with client goals and campaign needs.
Requirements:
  • Experience: 1-2 years of experience in social media account management, preferably in a digital marketing agency or similar setting.
  • Skills:
  • Proficiency in social media platforms (Instagram, Facebook, LinkedIn, Twitter) and social media management tools (e.g., Hootsuite, Sprout Social).
  • Strong content writing and editing skills, with a good understanding of brand voice.
  • Analytical skills for tracking social media metrics and reporting.
  • Education: Bachelor’s degree in Marketing, Communications, or a related field is preferred.



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