General Manager Sales Marketing

2 months ago


Kochi, India Ladder of Changes Full time

Experience: 10+ years



Key Responsibilities:

Commercial Management (50%):

o Set and manage budgetary and cost control strategies.

o Monitor and analyse financial performance, enhance revenue streams, and control costs.

Improve overall P&L of the park.

o Develop and implement sales and marketing strategies to attract and retain customers.

o Identify and pursue new business opportunities aligned with strategic goals.

o Implement continuous improvement strategies in guest satisfaction and employee

engagement.


Talent and Team Development (25%):

o Lead and develop staff teams through performance management, training, and professional

development.

o Foster a culture of safety, fun, and growth.

o Manage HR activities including recruitment, training, and employee relations.

o Ensure people process compliance by establishing team norms, clarifying roles, aligning with

branch heads' goals, implementing performance management systems, setting timely goals,

and creating a culture of appreciation and recognition.

o Inspire and motivate teams with a forward-thinking and ambitious outlook.


Guest Experience and Strategic Vision (25%):

o Develop strategies to improve customer satisfaction (NP)S and enhance park experience.

o Introduce new events and experiences for park visitors.

o Monitor key performance indicators.

o Monitor competition and industry trends.

o Ensure efficient park operations, maintaining high standards for staff performance and

equipment functionality.

o Oversee health and safety regulations.


Ideal Candidate:

o Strong commercial acumen, leadership skills, and a customer-centric approach. Has

managed a large P&L of 50Cr+ in the past.

o Proficiency in Malayalam, knowledge of local authorities, and experience in sales and

marketing with a track record of improving guest experience metrics.

o Ability to build and maintain relationships with local government authorities and external

partners, liaise with contractors and vendors to ensure high-quality service delivery, and

ensure adherence to safety, IMS, statutory, and legal norms.

o Experience in planning and monitoring CSR activities.



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