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Social Media Strategist
2 months ago
We are seeking a dynamic Social Media Strategist craft and implement innovative strategies that elevate our brand presence and engagement. In this role, you will oversee our social media strategy, content curation, and community engagement across various channels. Your mission will be to amplify our brand presence, drive user engagement, and foster a vibrant online community. If you have a passion for crafting compelling stories, a knack for analytics, and a deep understanding of the latest social media trends, we want to hear from you
Key Responsibilities:
- Develop social media content strategy aligned with marketing goals
- Stay updated with social media trends and best practices
- Prepare social calendars across all the platforms
- Plan and schedule content using social management tools
- Ensure brand voice consistency across all channels
- Oversee creation of posts, blogs, videos, thought leadership articles, and promotional materials
- Optimize content using platform-specific knowledge
- Adapt strategies to platform strengths and requirements
- Foster positive online community engagement
- Track, analyze, and report on social media performance metrics
- Provide insights and recommendations based on data analysis
- Collaborate with marketing, design, and product teams
- Produce high-quality content with designers and content writers
- Participate in strategic planning to enhance reach, engagement, and conversion
Qualifications:
- 3+ years of experience as a Social Media Strategist or similar role
- Proven experience managing social media platforms and creating successful social media campaigns
- Strong understanding of social media platforms, their features, and best practices
- Excellent written and verbal communication skills
- Analytical mindset with the ability to interpret data and make data-driven decisions
- Creative thinking and problem-solving skills
- Ability to work independently and as part of a team in a fast-paced environment
- Proficiency in digital marketing tools and platforms