Manager - Campus Lead & Employer Branding

2 weeks ago

Mumbai, India Tata Consumer Products Full time

The Key Deliverables in this role:


Financial Outcomes

  • Efficiency in Recruitment Spending: Implementing a targeted campus recruitment strategy can optimize recruitment spending by focusing efforts on attracting top-tier talent directly from educational institutions. This can reduce reliance on expensive external recruitment agencies.
  • Reduction in Time-to-Hire: Streamlining the campus recruitment process and building a robust talent pipeline can decrease time-to-hire metrics. This reduction in vacancy periods translates into cost savings associated with productivity loss and expedited onboarding.


Customer Service

  • Campus: Define and enhance the employer brand through innovative marketing strategies and campaigns
  • Talent Pipeline Development: Build and maintain a robust talent pipeline of potential candidates from campus recruitment efforts
  • Stakeholder Collaboration: Collaborate closely with hiring managers, department heads, and senior leadership to understand talent needs, align recruitment strategies with business objectives, and foster strong partnerships.
  • Partner with HR and hiring managers to understand talent needs and align campus recruitment efforts accordingly.
  • Employer Branding and Positioning: Develop and promote the organization's employer brand to attract top talent, leveraging various channels such as employer review sites, positive candidate experience and industry networks


Internal Processes

  • Early Talent Development & Engagement: Create a robust year one development framework and define clear career paths for young talent to build them into future leaders.
  • Identification of Requirements: Collaborate with senior leadership to understand organizational goals and talent needs.
  • Gap Analysis: Evaluate current campus recruitment and employer branding strategies to identify areas for improvement and alignment with business objectives.


Innovation and Learning

  • Continuous Improvement and Innovation: Stay abreast of emerging trends, best practices, and innovations in campus, driving continuous improvement initiatives to enhance processes, tools, and methodologies


The Critical success factors for the Role

  • Master’s degree in General Management / Human Resources
  • Proven experience in campus recruitment, employer branding, or related fields, minimum 5-8 years of work experience in the role
  • Strong understanding of campus recruitment trends, best practices, and technologies. Worked in an organization which has gone through a hyper-growth journey
  • Highly agile, collaborative and brings in stakeholder management capabilities
  • Strong communication skills in order to build trust and buy-in with various stakeholders


The Desirable success factors for the Role

  • Familiarity with the consumer goods industry and an understanding of its challenges and opportunities
  • Analytical and problem-solving abilities, with a focus on delivering actionable insights

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