Manager - Campus Lead & Employer Branding

3 weeks ago


mumbai, India Tata Consumer Products Full time

The Key Deliverables in this role:

Financial Outcomes
Efficiency in Recruitment Spending: Implementing a targeted campus recruitment strategy can optimize recruitment spending by focusing efforts on attracting top-tier talent directly from educational institutions. This can reduce reliance on expensive external recruitment agencies.
Reduction in Time-to-Hire: Streamlining the campus recruitment process and building a robust talent pipeline can decrease time-to-hire metrics. This reduction in vacancy periods translates into cost savings associated with productivity loss and expedited onboarding.

Customer Service
Campus: Define and enhance the employer brand through innovative marketing strategies and campaigns
Talent Pipeline Development: Build and maintain a robust talent pipeline of potential candidates from campus recruitment efforts
Stakeholder Collaboration: Collaborate closely with hiring managers, department heads, and senior leadership to understand talent needs, align recruitment strategies with business objectives, and foster strong partnerships.
Partner with HR and hiring managers to understand talent needs and align campus recruitment efforts accordingly.
Employer Branding and Positioning: Develop and promote the organization's employer brand to attract top talent, leveraging various channels such as employer review sites, positive candidate experience and industry networks

Internal Processes
Early Talent Development & Engagement: Create a robust year one development framework and define clear career paths for young talent to build them into future leaders.
Identification of Requirements: Collaborate with senior leadership to understand organizational goals and talent needs.
Gap Analysis: Evaluate current campus recruitment and employer branding strategies to identify areas for improvement and alignment with business objectives.

Innovation and Learning
Continuous Improvement and Innovation: Stay abreast of emerging trends, best practices, and innovations in campus, driving continuous improvement initiatives to enhance processes, tools, and methodologies

The Critical success factors for the Role
Master’s degree in General Management / Human Resources
Proven experience in campus recruitment, employer branding, or related fields, minimum 5-8 years of work experience in the role
Strong understanding of campus recruitment trends, best practices, and technologies. Worked in an organization which has gone through a hyper-growth journey
Highly agile, collaborative and brings in stakeholder management capabilities
Strong communication skills in order to build trust and buy-in with various stakeholders

The Desirable success factors for the Role
Familiarity with the consumer goods industry and an understanding of its challenges and opportunities
Analytical and problem-solving abilities, with a focus on delivering actionable insights



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