Paid Media Manager/Lead
1 month ago
Job Description
As a Google Adwords Executive, you have to assist with the creation, optimization, and reporting for Adwords campaigns as directed by the Marketing Team.
Key Responsibilities:
Manage & Creation of Google Ads Campaigns.
Manage Search, Shopping, Discovery, Display and Remarketing campaigns on Google Ads.
Provide recommendations and execute strategies for keyword opportunities, campaign structuring, targeting, display network, and other facts of paid search in accordance with organization goals.
Maintain and monitor keyword bids, account daily and monthly budget caps, impression share, quality score, and other important account metrics.
Manage and optimize existing Adwords campaign components including, but not limited to Ad -Copy, Bid Prices, Cost per Conversion, Cost per Click, Keyword Research, etc.
Determine ROI on search marketing efforts
Qualifications/Skills:
Strong analytical skills.
Good Knowledge of Audience Targeting.
Knowledge of Youtube Video ads, shopping campaigns & Google merchant center is a plus.
Must have the expertise and have worked on campaigns across Search Ads, Display Ads, Youtube Video Ads, and Shopping Ads
Good Knowledge of Google Ads Editor.
Must understand Google Tag Manager and Google Analytics for Adwords campaigns.
Education & Experience Requirements:
Bachelors or masters degree in marketing or a related field.
Minimum 1 Year of practical experience in executing google ads.
Location: Udaipur, Rajasthan
Salary: Best in the Industry
Experience: Min. 2 Year
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