Digital Marketing Specialist

1 month ago

Jaipur, India Pranam Recruiters Full time
We are looking for an experienced PPC Specialist with 5 to 8 years of hands-on experience in Google AdWords to join our team. This role requires managing digital marketing campaigns for international clients, particularly from the UK and US, and working independently to deliver outstanding results on all PPC processes. The ideal candidate will have a proven track record of handling international clients, excellent communication skills, and the ability to work flexible hours to align with client time zones. Experience in an account management role for PPC clients is highly desirable.

Work shifts aligned with client time zones, including potential Saturday shifts, to ensure timely communication and campaign management.
Qualifications:

Bachelor’s degree in Marketing, Business, Communications, or a related field.
5 to 8 years of experience managing Google AdWords campaigns, with a proven track record of delivering results for international clients.
Must have experience handling international clients and managing their PPC campaigns independently.
Excellent communication skills with 100% fluency in English, both written and verbal.
Proven ability to work effectively as an account manager for PPC clients.
Strong analytical skills and proficiency in Google Analytics and other digital marketing tools.
Ability to work independently, prioritize tasks, and manage multiple projects simultaneously.
Flexibility to work shifts according to client time zones.
Compensation: Between 30k to 50K based on experience

RequirementsCampaign Management:

Develop, implement, and manage Google AdWords campaigns for international clients in the UK and US.
Conduct keyword research, create compelling ad copy, and establish effective ad groups and targeting strategies.
Monitor and optimize campaign performance to meet client objectives, including ROI, CPA, and CTR.
Client Communication:

Act as the primary point of contact for assigned international clients, ensuring strong relationships and understanding of their business goals.
Provide regular updates, reports, and strategic insights to clients, addressing any questions or concerns effectively.
Conduct performance reviews and strategic discussions to align campaigns with client expectations.
Strategic Planning:

Analyze market trends, competitive landscape, and client data to inform and refine campaign strategies.
Develop and execute customized digital marketing strategies to drive engagement, conversions, and growth.
Performance Analysis:

Utilize Google Analytics and other tools to track and measure campaign performance.
Generate detailed reports and actionable insights to enhance campaign effectiveness and client satisfaction.
Optimization and Testing:

Continuously test and optimize ad copy, targeting, and bidding strategies to maximize campaign success.
Implement A/B testing and other methodologies to refine and improve campaign performance.
Administrative and Coordination Tasks:

Stay updated on digital marketing trends, tools, and best practices.
Coordinate with internal teams and manage project timelines to ensure successful campaign delivery.

BenefitsCompetitive salary and performance bonuses.
Opportunities for professional development and career growth.

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