Digital Marketing Strategist

3 weeks ago


Bengaluru, India Valuebound Full time

Role Summary:

As a Digital Marketing Strategist specializing in SEO at Valuebound, you will develop and execute strategies to enhance our digital presence and search engine ranking. You'll be responsible for analyzing, reviewing, and implementing changes to websites to optimize for search engines, thereby increasing traffic and improving page rank within search engines.

Responsibilities:

- Conduct keyword research and use SEO guidelines to increase web traffic on our US/UK website pages.

- Monitor daily performance metrics with SEO tools and analytics.

- Collaborate with content marketing and design teams to drive SEO in content creation and content programming.

- Recommend changes to website architecture, content, linking, and other factors to improve SEO positions for target keywords.


Requirements:

- Proven experience as an SEO specialist or similar role.

- Understanding of search engine algorithms and ranking methods.

- Experience with SEO industry programs, such as Google Analytics or Adobe Analytics.

- Knowledge of keyword research and data mining tools.

- It would be preferable to have some experience in a similar industry as us.


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