Sr. Content Marketer

3 weeks ago

Ahmedabad, India Ikigai Infotech LLP Full time

Hey,


At Saleshandy, we're building the sales engagement platform of the future. We're building a product toward eliminating manual processes and helping companies generate more replies/book more meetings / generate leads (faster). Since our founding in 2016, we've grown to become a profitable, 100% geographically dispersed team of 50 high-performing happy people who are dedicated to building a product that our customers love.Are you a Content Marketing Enthusiast? 

This is not a usual job description where after reading the roles and responsibilities you are still unclear about the work you’ll be doing and how your contributions will impact the customers.


Here, we’ll tell you exactly what you’re getting into and you decide for yourself if we’re worthy of your application.


Deal? Let’s do it

What you will be doing?
  • Create actionable/thought leadership content to help sales professionals & lead generation reps to build scalable & repeatable revenue pipeline
  • Increase the throughput by improving existing content marketing e.g. improve readers' experience, and Ranking on SERP
  • Collaborate with the SEO & product marketing team to increase conversion rates e.g. Signups to MQLs, MQLs to PQLs
  • Build a brand consistency (voice/tone)across the blog & medium i.e websites, email marketing, social presence, branding
  • Work on the Content Marketing  KRs to drive the business forward (we follow OKRs for annual & quarterly goal setting)
  • Experiment/build new avenues of content marketing e.g. Building & managing community, increasing the presence on YouTube and other video marketing channels
  • Collaborate extensively with the product, product-marketing, sales & success to fulfil their content requirements
  • Be the bar-raiser for the overall content experience
You Should...
  • Have a customer-focused mindset
  • Have a SaaS content marketing experience
  • Have a deep understanding of SEO & technical aspects of content marketing
  • Think about long-term relationships e.g. 10+ years
  • Believes and demonstrates craftsmanship
  • Genuinely interested in doing the impactful work 
  • Be detail-oriented, organized, and great at oral/written communication.
  • Be self-motivated and comfortable with responsibility.
  • Have high standards of ethics, UX and quality
  • Be a continuous learner
  • Be growth-minded
Why should you join Saleshandy?
  • Growing SaaS company on a journey from $1M to $5M ARR
  • Challenging roles to meet the changing needs of our customers.
  • This role allows you to create impact beyond content marketing i.e Product marketing strategy and positioning.
  • Learning opportunities to turn yourself into a Content Marketing leader.
  • Work closely with Growth Marketing Leaders.
  • Work with like-minded growth-oriented teammates.
  • The young and geographically distributed team across India.
How do we work at Saleshandy?
  • We've adopted the OKRs methodology to define the business goals and measure progress. 
  • Our content marketing process is loosely based on Ahrefs’s way of marketing.
  • We're very much inspired by bootstrapped SaaS companies like Ahrefs, 37Signals, Close, VWO
  • We believe in building great products and businesses in the long term.
You would be directly working with...Dhruv (Co-founder)At times you will find yourself working with Ravi, and trip to LonavalaSo, think you’re a good fit? Then let’s roll.Step 1: You apply for the job (with your current portfolio).Step 2: Quick call with the HR folksStep 3: First round with Anil (Head of Marketing)Step 4: Work on a small assignment.Step 5: Second round interview to gauge if you are a good culture fit.Step 6: Job Offer (contingent on the above steps) and welcome to the ikigai tribe

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