Business Manager Innovation

Role purpose

• To achieve sales, collection and market penetration targets for their territory with  a grower centric approach to sales for value creation and to identify ways to establish innovation products among growers to help them increase their revenue through sustainable business delivery.
• People leadership - To lead Syngenta teams to achieve the above

Accountabilities

Sales & Commercial Acumen

• End to end  accountability for sales, collection and  liquidation for Innovation  portfolio to growers in line with target assigned
• Ensure proper forecasting and accuracy of sales volume and contribute to Division strategy, strategic agenda and overall management of the business.
• Keeping Sales inventories in control at marketplace
• Effective management of the  A&P budget

Defining Strategy

• Has deep knowledge and expertise of the region, crops including Syngenta and the market
• Deep understanding of product and its value proposition to be able to identify right target segments and to-be promotional activities
• Defines the strategy for the region to maximize value for Syngenta and win sustainable business
• Responsible for driving year on year productivity
• Faster and agile decision making and entrepreneurship skills to act as new businesses ‘incubator’, nurturing new ideas for future revenue streams

Value Creation

• Create visibility and top of mind recall in grower minds  for NPI and innovation products
• Ensure that every territory  is creating demand through grower meets
• Responsible for digital roll out for the region

Digitally enabled

• Use of Digital tools for increasing profitability with reduction of non value adding tasks
• Understanding of forecasting tools and ability to manage channel inventory

Grower centricity

• Implements the sales strategy, ensures the sales achievement through good grower relations and offering solutions in problem areas 
• Handhold the customer with effective usage of the product to ensure effectively  "push" the products to the grower/farmer level
• Work with a long term vision to create loyal customer for Syngenta products

Stakeholder Engagement

• To maintain good relations with the channel, grower and create higher visibility for Syngenta products in the region assigned.
• Manages the discipline in business processes - product tracking, forecasting and effectively controls sales and liquidations costs
• Ensure regular demand generation activities are conducted and to build relationships with key channel partners
• Manages complaints with effective solutions that are win for the organization and the customer
• Ensure  appointment of the right distributors , have account management skills and understand the  parameters for evaluating and driving performance
• Liasoning with external stakeholders like Universities, Department of agriculture and key influencers.

 Collaboration

• Ensure  collaboration among the Innovation and Value sales teams to avoid cannibalization at all times

People Development

• End to end  responsibility of the team including the MDOs
• Ensure that team is well equipped with the suit of products applicable with strong technical grip over the products for conducting effective grower meets and support during the season
• Handhold and direct the team members in their development areas to improve their performance
• Ensure that relevant market inputs are available for timely decision making
• Ensure compliance of all activities carried out in his/her team and provides regular compliance updates and trainings to subordinates

Critical Knowledge/skills/experience

• Agri Graduate/Post Graduate, Agri or general MBA with 5  to 10 years of experience in relevant field
• Demonstrated ability for creating market/ segment with long term view
• Excellent technical knowledge of products in the market
• Outstanding communication with group of people and influencing skills
• Excellent organizational and leadership ability

People are at the heart of what we do: 

• Once a year Full body check 
• Competitive insurance scheme 
• Employee assistance program – to take care of your and your loved ones mental health 
• Paid Vacation of 30days, 12 Paid Holidays, Maternity and Paternity Leave, compassionate leaves
• Education assistance – for your career growth 
• People first culture translated into ‘Most Preferred place to work 2022-23 by Times group’