Performance Marketing Specialist

2 weeks ago

Ahmedabad, India isparrow services Pvt ltd Full time

JobTitle: Performance MarketingSpecialistCompanyOverview:ITis a dynamic and innovative company at the forefront oftechnologysolutions. Wespecialize in providing cuttingedge security healthcare and digitalsolutions thatempowerbusinesses and individuals to thrive in the digitalage.PositionOverview:Weare seeking an experienced Performance Marketing Specialist to joinour dynamicmarketingteam at RaoInformation Technology an innovative IT company specializing invarious softwareandapplication products. The ideal candidate should have 3 to 4 yearsof proven experienceinperformance marketingwith a strong track record of driving successful campaignsoptimizingconversionfunnels and maximizingROI.Responsibilities:Strategizeand execute performance marketing campaigns (SEM SEO socialmediadisplay).Alignmarketing strategies with product goals and overall businessobjectivesthroughcrossfunctionalcollaboration.Monitorand analyze campaign performance offering insights forcontinuousimprovementusing analyticstools.Conductcostbenefit analyses and adjust campaign strategies based onperformancemetrics.ImplementA/B testing and CRO strategies to improve website conversionrates.Developpersonalized campaigns to reach specific usergroups.Stay informedabout industry trends and competitors marketingstrategies.Collaboratewith content design and development teams for consistent messagingandbranding.Communicateeffectively with internal teams and external partners to alignmarketingefforts withbusinessgoals.Requirements:3years of experience in performance marketing preferably within theIT industry.Proventrack record of successful campaign management andoptimization.Stronganalytical skills and proficiency in datadrivendecisionmaking.Certificationsin relevant marketing platforms (Google Ads Facebook Blueprintetc.) areaplus.Benefits:Competitivesalary and commissionstructure.Opportunitiesfor career growth andadvancement.Dynamic andinnovative workenvironment.Trainingand developmentprograms.If you are aresultsdriven marketing professional with a passion for technologyand innovationwe inviteyou to join our team and contribute to the success of our softwareandapplicationproducts.Apply now to be a part of our excitingjourneyExperiencerequired: 3 to 4yearsLocation:Ahmedabad /RajkotKeyCompetencies: Digitaladvertising Analytics and Data Interpretation SEO ContentStrategyAllignment CROBudget Management Marketing Tech Utilization Competitor AnalysisA/BTesting

sem,healthcare,cro,analytics,seo,display,facebookblueprint,a/b testing,google ads,cutting-edge security,datainterpretation,digital advertising,personalized campaigns,digitalsolutions,performance marketing,social media,crostrategies,campaign management,content strategyallignment,performance marketing campaigns,contribute to thesuccess of our software

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