Content Copywriter

4 weeks ago

Sany, India Rentomojo Full time
About theCompanyWe RentoMojowere founded by IITM alums and serial entrepreneurs who worked outof almost every major city in India in his first five years ofcorporate career. Frustrated with the hassles of relocating fromone place to the other and tired of finding that perfect cluster ofhome essentials that suited theirlifestyle.
Thespending youth especially the millennials & Gen Zs preferstaying light desire flexibility and are value conscious. Willingto experiment with new stuff across categories that make lifesimpler and not boring these generations are also sensitive to ourplanets sustainability. Our customers and employees identify withwhat we do is what Geetansh Bamania our Founder and CEO has to say.
RentoMojocaters to the needs of the working professionals which is unmet dueto nonavailability of furnished rental flats by offering furnitureand appliances on rental basis thus providing more flexibility thanowning the expensive furniture andappliances.
Currentlywe have 130000 subscribers with a typical rental period of 1214months. The current market size (as per a recentreport by GrantThornton) is estimated to be US$ 4.1Billion and expected to grow to US$ 13 Billion by 2025.
With1000 people operations the company has a presence in 16 citiesacross India. Looking back Rentomojo has not only made a new marketof lease which never existed for the consumer they have also becomemarket leaders in the consumer rental industry. Unlike the normthey are now seeing a reverse trend wherein a version of ours isbeing copied in the US and UK. We are also profitable at monthlyPAT since Oct 2021.
FivePillars of ourCulture:ZoomInZoom Out :
  • We zoomin and go micro; our focus would be doing better in everythingincluding things we already do well.
  • We zoomout a lot for creating successful pilots that can potentially scaleinto a lot of value add in the future like strengthening ourofflinepresence.

EnterprisingMindset: If you are bold enough you will have life changing growthopportunities here.
  • We will continue toexpand the responsibilities of hungry and willing people. If youare ready to do what you have never done you will find roles thatyou have never managed.
  • Growing people fromwithin was a significant contributor to the Fortune employerschoice award that we won in 2022 and more importantly thats one ofthe biggest reasons of our success & continued momentum

Frugality:Measure Twice and Cut once.
  • It is always easy tospend more money to get more done but it lacks any form ofchallenge. We have to grow and become better without aproportionate increase in cost.
  • For everypenny that we spend or that we put up to spend expect a lot ofdiscussions debates and conversations. Planning is going to beimportant data has to be the foundation detailing will be a mustand world class execution is the only way we will move forward inthis journey.

Accountability:Less Why more How.
  • Wewill always have more to bite than we can chew we will always haveto make choices and prioritize while we progress. We can havehundreds of reasons behindwhy something cannot be done but we have to remain focused on thehow of things.The focus on how will help us findways to get done what needs to get done.

Thinkdecide play and act for the longterm.
  • The only timewe will make short term decisions is when they help us in thelonger term. To me the long term is all about consistency and notintensity.

RecentMedia Coverage:YourStory Dec2022The CoreTeam:Geetansh Bamania Founder & CEOKetan Krishna People & Governance HeadPrabhat Verma VP of Engineering Data & ProductHakimUjjainwala Head of Capital and ResourcingShivenduOjha VP Customer Operations and SalesRohanKulkarni Head of Corporate Finance andStrategyAmanJha Head of Operations &ProcurementAkashJangid Chief of StaffDhruvWahal AVP Growth andMarketing

ROLE: Content &CopywriterLOCATION : Bengaluru(Hybrid)NUMBER OFDIRECT REPORTEES : Individualcontributorrole
AbouttheRole:
Rentomojois seeking a talented Content & Copywriter to join ourmarketing team. As a Content & Copywriter you will beresponsible for creating compelling engaging and highqualitycontent across various platforms to effectively communicate ourbrand message drive engagement and increase brandawareness.
ResponsibilitiesandOwnership:(Thingsthat the role cannot miss)
  • Develop creative andengaging content for multiple platforms including website socialmedia blogs emails advertisements product descriptions andmore.
  • Craft clear persuasive and onbrand copythat resonates with the target audience and promotes customerengagement.
  • Collaborate with the marketing teamto brainstorm and develop content strategies that align withmarketing initiatives and businessgoals.
  • Conduct research to understand industrytrends customer preferences and market insights to create relevantand valuable content.
  • Edit and proofreadcontent to ensure accuracy consistency and adherence to brandguidelines.
  • Optimize content for SEO to improveonline visibility and drive organictraffic.
  • Monitor content performance usinganalytics tools and make datadriven recommendations forimprovement.
  • Stay updated with industry trendsand best practices in content creation andcopywriting.

PREFERREDQUALIFICATIONS: Your work tillnow will be the first qualification that would matter to us. Otherthan that you should be:
  • Bachelors degree inMarketing Communications Journalism or a relatedfield.
  • Proven experience as a Content WriterCopywriter or similar role preferably in the ecommerce retail orrental industry.
  • Exceptional writing editingand proofreading skills with a keen eye fordetail.
  • Proficiency in SEO best practices andcontent optimization techniques.
  • Creativethinking with the ability to generate innovative ideas andconcepts.
  • Strong understanding of brandingprinciples and the ability to maintain brand voice and toneconsistently.
  • Excellent time management andorganizational skills with the ability to meet deadlines in afastpaced environment.
  • Proficiency in contentmanagement systems marketing tools and analyticsplatforms.
  • Portfolio showcasing a diverse rangeof writing samples across different formats andchannels.

Visitour career page here

copywriting,marketing,weblogs,contentwriting,branding,communications,seocopywriting,journalism,seo

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